Good Inside

Lead Product Manager, Retention

Good Inside

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $190,000 - $210,000 per year

Job Level

Senior

About the role

  • Own retention as a business metric, including short-term engagement, cohort retention, and long-term member value.
  • Diagnose where parents drop off and why, combining data with a deep understanding of parent needs and behaviors.
  • Rebuild and evolve engagement loops so the product becomes a consistent, repeat part of parents’ lives.
  • Identify and drive high-leverage bets that materially improve retention.
  • Make clear, sometimes difficult prioritization decisions to focus the team on what matters most.
  • Define and track clear retention KPIs (activation, engagement frequency, content utilization, cohort retention), and hold the team accountable to outcomes.
  • Directly own complex, high-impact retention initiatives as an IC.
  • Manage and develop PMs in the Retention pod (currently 1 Engagement PM), with a hands-on coaching approach.
  • Operate in the details: review product work, sharpen problem framing, and ensure high-quality execution.
  • Set a high bar for product thinking: clear problem framing, sharp prioritization, fast learning loops, and strong product instincts.
  • Partner closely with Design and Engineering leads to build a high performing, execution-focused team.
  • Identify where AI meaningfully improves retention (e.g., personalization, recommendations, adaptive content, contextual nudges)
  • Lead development of AI-powered features where they drive clear value, from concept through iteration.
  • Ensure AI experiences are trustworthy, transparent, and aligned with our brand, especially given the sensitive and emotional nature of parenting.
  • Use quantitative data and qualitative insight together to understand why parents stay or disengage.
  • Partner with Data to build clear cohort analysis and retention visibility.
  • Run disciplined experiments when needed, but apply strong product judgment when speed matters more than precision.
  • Clearly communicate insights, tradeoffs, and decisions.

Requirements

  • 7+ years of product management experience in consumer subscription, habit-forming, or engagement-driven products.
  • Proven track record of materially improving engagement and/or retention metrics (not just ship features)
  • Experience building or scaling AI-powered consumer products, either through in-house models, applied ML, or LLM-driven systems.
  • Comfortable working closely with Data / ML teams to ship real user-facing improvements (not just internal tooling or prototypes).
  • Experience mentoring PMs with a hands-on mindset.
  • Clear, direct communicator who can align cross-functional partners without over-process.
  • Bias toward action, learning, and measurable impact.
Benefits
  • Company Equity
  • Comprehensive benefits package
  • 401k + Company match
  • Time off to recharge
  • Hybrid work environment
  • A high-ownership, high-performance, high-collaboration culture
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product managementretention metricsengagement metricsAI-powered featurescohort analysisquantitative data analysisqualitative insightexperiment designmachine learningLLM-driven systems
Soft Skills
clear communicationcross-functional alignmentmentoringhands-on coachingprioritizationproblem framingbias toward actionlearning mindsetdecision makingexecution focus