Go Maverick Group

Business Development Rep

• Identify and pursue new business opportunities within target markets including electrical distribution, industrial, construction, transportation, and utility.
• Develop and execute strategic sales plans to grow revenue and market share.
• Prospect and qualify new customers, distributors, and OEM accounts.
• Manage the full sales cycle from opportunity identification through closing and implementation.
• Build and maintain strong relationships with distributor partners and key accounts.
• Conduct customer visits, product presentations, and training sessions.
• Collaborate with distributors to identify growth opportunities and new applications.
• Serve as a trusted advisor to customers regarding product selection and solutions.
• Identify emerging market trends and customer needs.
• Promote our client’s custom cable assembly capabilities and engineering support.
• Work closely with product management and engineering to develop solutions for customer applications.
• Identify opportunities for new products or market expansion.
• Partner with inside sales, operations, and engineering teams to ensure customer requirements are met.
• Assist with pricing strategies, quotes, and proposals.
• Support new product launches and marketing initiatives.
• Provide feedback from the field to improve product offerings and customer experience.
• Maintain accurate pipeline and sales activity reporting in CRM.
• Track key sales metrics and business development progress.
• Participate in sales meetings, forecasting, and strategic planning.

Business Development Manager – Western U.S. Territory

Business Development Manager, Southeastern U. S. Territory

Content Marketing Manager

• Support day-to-day marketing programs across digital channels, customer communications, and eCommerce initiatives.
• Maintain and update the client's website, including product pages, landing pages, content updates, and basic SEO best practices.
• Coordinate website content updates with Product, Sales, and Engineering teams.
• Monitor website performance metrics (traffic, engagement, lead activity) and support reporting efforts.
• Execute social media posting schedules across LinkedIn and other relevant B2B platforms.
• Develop and publish product, application, and company content in alignment with brand guidelines.
• Monitor engagement, comments, and basic analytics to inform content optimization.
• Create and maintain a content calendar.
• Build, schedule, and deploy email campaigns using marketing automation tools (e.g., HubSpot, Mailchimp, or similar).
• Manage tradeshows.
• Support newsletters, product announcements, promotions, and customer communications.
• Maintain email lists, segment audiences, and ensure data hygiene.
• Support eCommerce initiatives, including product uploads, content updates, promotions, and merchandising coordination.
• Assist with pricing updates, SKU organization, and product content accuracy in collaboration with Product and Operations.
• Help monitor eCommerce performance and customer behavior trends.
• Manage marketing calendars, timelines, and project tracking to ensure on-time execution.
• Coordinate with external vendors, agencies, and internal stakeholders as needed.
• Maintain marketing assets, templates, and documentation.
• Support trade shows, promotions, and special initiatives as assigned.

Business Development Manager – Western U.S. Territory

Business Development Manager, Southeastern U. S. Territory

Content Marketing Strategist