
Senior Conversion & Product Analyst
Glow25
full-time
Posted on:
Location Type: Remote
Location: Germany
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Job Level
About the role
- Partner with Product and Marketing: Work closely with Product Managers and Marketers to define success metrics, evaluate experiments, and generate actionable insights.
- Build and Maintain the Funnel: Own a sophisticated conversion funnel setup that connects user behavior across platforms and channels.
- Campaign Analysis: Help the Marketing team understand campaign performance, user acquisition quality, and channel effectiveness.
- Tracking & Instrumentation: Contribute to event tracking design, including server-side tracking, to ensure reliable and privacy-compliant data collection.
- Data Modeling & Engineering: Use SQL and dbt to model clean, usable datasets that power dashboards and ad-hoc analysis.
- Proactive Analysis: Identify trends, user behaviors, and opportunities for product or marketing improvement - without always being asked.
- Enable Self-Serve: Help build a culture of data access by creating clear documentation, training materials, and intuitive self-service data sets in Lightdash.
Requirements
- You have 3+ years in product analytics roles, ideally across both product and marketing analytics.
- Proven skills in event tracking (client-side and server-side), product instrumentation, and campaign analysis.
- Strong command of SQL (Python is an advantage) and experience working with cloud data warehouses like BigQuery.
- Advanced knowledge of GTM and GA4.
- You're comfortable navigating ambiguity and independently driving clarity.
- Demonstrated sense of ownership and proactive problem-solving skills.
- Proficiency in English is required.
Benefits
- Work flexibly, in the way that suits you best.
- Home office? Done right. We’ve got you covered: receive a one-time €500 allowance to set up your perfect workspace.
- Fully equipped from day one. Mac or Windows – you choose what works best for you.
- Glow Card – your monthly treat. Get €50 every month to spend however you like – that’s €600 a year, just because.
- Learning is part of the deal. Whether it’s our Glowcademy, dedicated learning time, or personal development support – we invest in you, not just in numbers.
- Let’s Glow! Enjoy 40% off our entire product range – yes, everything.
- Take a break – you’ve earned it. 30 vacation days + 1 personal holiday + up to 10 additional unpaid days off when you need a real reset. Oh, and New Year’s Eve? That’s a day off too!
- Stay healthy, stay glowing. Our company health insurance reimburses up to €600 per year for extras like vision aids, alternative medicine, or dental cleanings.
- Thinking ahead. After your probation period, we’ll contribute €600 toward your pension plan – and if you add more, we’ll top it up with an extra 20%.
- Exclusive partner perks. Get access to discounts and special offers from top brands through our corporate benefit platforms.
- Team spirit to go. Our Glow25 merch is more than just fabric – it’s your badge of belonging.
- Culture that truly shines. For five years in a row, we’ve been recognized as a Top Company on Kununu - proof of the strong, positive, and genuine culture we live every day.
- Move your way. From workouts to wellness retreats – you decide how to stay active. Choose between Urban Sports Club or Wellpass.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SQLdbtevent trackingproduct instrumentationcampaign analysisPythondata modelingdata analysisdata visualizationdata collection
Soft Skills
proactive problem-solvingownershipcommunicationindependenceclarity in ambiguitycollaborationdocumentationtraininginsight generationtrend identification