Senior Brand Manager – East Coast
Global Overview
full-time
Posted on:
Location Type: Remote
Location: California • Colorado • United States
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Salary
💰 $131,000 - $177,000 per year
Job Level
About the role
- Own overall strategy for the brand, pricing, promotion, new product launches, and how to best advertise a brand and/or product for key accounts.
- Develop and maintain strong relationships with key clients.
- Expert in providing ongoing support to other brand managers, developing best-in-class practices.
- Manage a team of 1-3 individuals.
- Gain a deep understanding of a brand, the competitive landscape, and its key business objectives to deliver growth strategy through qualitative analysis and quantitative data.
- Manage the content required to support the product assortment for Amazon; work with internal and external partners to develop approved product imagery and descriptive copy.
- Manage brand budgets and profitability.
- Stay close to Amazon marketing BETAs and programs that can be leveraged on behalf of our clients.
- Build close relationships with Amazon, owning negotiations on behalf of clients.
- Drive media plans, ensuring alignment to brand budgets and profitability.
- Lead developing data driven recommendations using relevant sales, market and consumer data.
- Collaborate with cross-functional teams to support the strategic growth of Amazon.
- Understand the surrounding disciplines and how each piece impacts the overall strategic plan.
- Flexibility to contribute at all levels of the business from high-level strategy to the day-to-day hands-on operations.
- Utilize insights from multiple sources, endemic and third party, to discover opportunities and strategies and well as assist with strategic reporting needs.
Requirements
- Post-secondary education or equivalent experience in Marketing preferred
- 10+ Years of experience in Brand Management and / or E-Commerce
- Experience with reporting tools including excel
- Experience with Amazon and Amazon Ads
- Strong experience working with digital advertising and building media strategy (Amazon Advertising, Facebook, Google, etc.)
- Strong experience in storytelling – taking all the data and being able to communicate that to the client in a meaningful way
- Experience working with internal and external business relationships
- This position requires up to 25% travel
- Must be located on the East Coast
Benefits
- Medical
- Dental
- Vision
- Bonus
- PTO
- 401K
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
brand managemente-commercedata analysismedia strategydigital advertisingreporting toolsstorytellingbudget managementproduct launchesqualitative analysis
Soft Skills
relationship buildingteam managementcommunicationstrategic thinkingflexibilitycollaborationnegotiationclient supportinsight utilizationproblem-solving