Global AD

Social Media Analyst

Global AD

full-time

Posted on:

Location Type: Remote

Location: Brazil

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About the role

  • Create content calendars aligned with customer purchase journeys and clients’ business objectives.
  • Write creative captions (copywriting) and produce visual assets (static images, carousels, and short videos) using design tools.
  • Script, record, and edit short-form videos for Reels and TikTok, focusing on trends and retention using tools like CapCut, Edits, and similar apps.
  • Schedule content and monitor the algorithmic boost during the first minutes after posting, performing interactions to maximize distribution while maintaining the brand’s tone of voice and community engagement.
  • Identify opportunities in trending topics and adapt the brand to the cultural context of social networks.
  • Extract improvement insights from the account’s automated dashboard, providing learnings and recommendations for the next cycle.

Requirements

  • Strong creative writing skills, basic to intermediate graphic design knowledge, and basic to intermediate video editing skills.
  • Experience with Canva, Figma, Adobe Photoshop, or Illustrator.
  • Proficiency with apps such as CapCut or Edits for creating dynamic content.
  • Deep understanding of formats and algorithms for Instagram, TikTok, LinkedIn, YouTube, and Facebook.
  • Ability to manage editorial calendars and organize tasks into productivity windows throughout the day/week/month.
  • Familiarity with native analytics tools on social platforms to evaluate content performance.
  • Immersion in internet culture to apply trends strategically while preserving the brand’s essence.
Benefits
  • Paid time off
  • Moodar platform
  • Wellhub
  • Home office allowance - available to all employees
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
creative writinggraphic designvideo editingcontent creationcopywritingscriptingsocial media managementanalytics evaluationtrend analysiscommunity engagement
Soft Skills
organizational skillscreativityadaptabilitycommunication skillstime managementstrategic thinkingcollaborationattention to detailproblem-solvingcultural awareness