Partner Marketing Director
Rimini Street
CloudERPOracleVMware
Job Level
Senior
Tech Stack
CloudERP
About the role
- Define and own the product vision and roadmap for Lead, Account, and Contact Management within the CRM ecosystem
- Collaborate with cross-functional teams to translate business needs into actionable product requirements and user stories
- Lead enterprise Salesforce initiatives including lead capture, account hierarchies, contact segmentation, and data enrichment
- Analyze existing systems and processes to identify opportunities for automation, optimization, and scalability
- Manage a prioritized product backlog aligned with business goals and deliver measurable outcomes in an Agile framework
- Drive CRM integration with external platforms such as marketing automation tools, ERP systems, and data providers
- Champion data quality, governance, and compliance across all lead, account, and contact records
- Serve as a subject matter expert and provide mentorship to junior product owners
Requirements
- 10+ years of experience in CRM platforms (preferably Salesforce) with a focus on Lead, Account, and Contact Management
- Proven track record of leading global Agile teams to deliver enterprise-scale CRM solutions
- Deep understanding of sales and marketing processes including lead lifecycle, account planning, and contact engagement
- Experience with CRM integrations and MarTech tools such as Eloqua, 6Sense, UserGems, and AppExchange solutions
- Strong analytical, problem-solving, and communication skills
- Demonstrated ability to influence and collaborate with cross-functional teams
- Familiarity with data privacy regulations and compliance standards such as GDPR, SOX, and Canadian data governance requirements
- Self-directed and adaptable, with the ability to manage multiple priorities in a dynamic environment
