Genesys

Senior Product Owner

Genesys

full-time

Posted on:

Location: 🇨🇦 Canada

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Job Level

Senior

Tech Stack

CloudERP

About the role

  • Define and own the product vision and roadmap for Lead, Account, and Contact Management within the CRM ecosystem
  • Collaborate with cross-functional teams to translate business needs into actionable product requirements and user stories
  • Lead enterprise Salesforce initiatives including lead capture, account hierarchies, contact segmentation, and data enrichment
  • Analyze existing systems and processes to identify opportunities for automation, optimization, and scalability
  • Manage a prioritized product backlog aligned with business goals and deliver measurable outcomes in an Agile framework
  • Drive CRM integration with external platforms such as marketing automation tools, ERP systems, and data providers
  • Champion data quality, governance, and compliance across all lead, account, and contact records
  • Serve as a subject matter expert and provide mentorship to junior product owners

Requirements

  • 10+ years of experience in CRM platforms (preferably Salesforce) with a focus on Lead, Account, and Contact Management
  • Proven track record of leading global Agile teams to deliver enterprise-scale CRM solutions
  • Deep understanding of sales and marketing processes including lead lifecycle, account planning, and contact engagement
  • Experience with CRM integrations and MarTech tools such as Eloqua, 6Sense, UserGems, and AppExchange solutions
  • Strong analytical, problem-solving, and communication skills
  • Demonstrated ability to influence and collaborate with cross-functional teams
  • Familiarity with data privacy regulations and compliance standards such as GDPR, SOX, and Canadian data governance requirements
  • Self-directed and adaptable, with the ability to manage multiple priorities in a dynamic environment
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