Lead the development and execution of comprehensive experiential communications strategies to showcase Buick, Cadillac, Chevrolet and GMC’s latest innovations and vehicle models.
Coordinate with internal teams, external agencies, media, and partners to ensure seamless event execution.
Manage logistics, budgets, and timelines for all Brand and Product press events, including product reveals, launches, and media days.
Oversee the planning, budgeting and management of Communications national media vehicle fleet, ensuring operational effectiveness, efficiency, and adherence to safety standards.
Collaborate with marketing, Brand and Product communications, technology communications and corporate communications teams to align event and fleet strategies and utilization.
Monitor and analyze event outcomes and fleet performance metrics; implement improvements as needed.
Maintain strong relationships with media, vendors, and key stakeholders.
Stay informed on industry trends and best practices related to event management and fleet operations.
Mentor and guide junior and mid-level team members, fostering a culture of collaboration and continuous improvement.
Requirements
8–10 years of experience in event production, brand communications, or related fields, with a strong background in the automotive or corporate sectors
Demonstrated expertise in event and fleet management, including vendor oversight and cross-functional coordination
Exceptional leadership, project management, and organizational skills with the ability to manage multiple priorities under pressure
Strong communicator with proven ability to influence, mentor, and collaborate across teams and stakeholders
Benefits
GM offers a variety of health and wellbeing benefit programs.
Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.