Director – Chevrolet Lifestyle Communications, Bilingual
General Motors
Senior Manager, Motorsports Communications
General Motors
full-time
Posted on:
Location Type: Hybrid
Location: Detroit • Missouri • 🇺🇸 United States
Visit company websiteSalary
💰 $109,000 - $144,700 per year
Job Level
Senior
About the role
- Lead development of press releases, race reports, and internal communications across Cadillac F1, Corvette Racing, and other GM motorsport programs
- Oversee creation of social media content in collaboration with global digital teams
- Manage multimedia asset production (photography, video, graphics) to support storytelling
- Prepare high-impact materials for senior leadership and stakeholder presentations
- Direct media engagement, including interviews with drivers, engineers, and team leadership
- Maintain media contact lists and monitor global motorsport coverage
- Provide strategic communications support at races, media events, and brand activations
- Oversee hospitality communications and guest experience content
- Capture and coordinate behind-the-scenes content for internal and external use
- Develop internal messaging for GM stakeholders, including global teams and dealer networks
Requirements
- Bachelor’s degree in communications, Public Relations, Journalism, or a related field
- 5+ years of experience in strategic communications, ideally within motorsports, automotive, sports, or entertainment industries
- Exceptional writing and editing skills with a strong grasp of brand voice, tone, and storytelling
- Proficiency in social media platforms, digital content tools, and working with content creators
- Proven ability to thrive in fast-paced, high-pressure environments while building strong cross-functional relationships
- Deep passion for motorsports and brand-driven storytelling
- Demonstrated ability to collaborate across teams to ensure motorsports communications drive value for GM and its brands globally
Benefits
- medical
- dental
- vision
- Health Savings Account
- Flexible Spending Accounts
- retirement savings plan
- sickness and accident benefits
- life insurance
- paid vacation & holidays
- tuition assistance programs
- employee assistance program
- GM vehicle discounts
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
writingeditingstrategic communicationscontent creationstorytellingmultimedia productionmedia engagementpresentation preparationsocial media managementdigital content tools
Soft skills
collaborationrelationship buildingadaptabilitycommunicationcreativityattention to detailtime managementproblem-solvingleadershippassion for motorsports