GE HealthCare

Head of Creative and Storytelling

GE HealthCare

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $145,600 - $218,400 per year

Job Level

Lead

About the role

  • Build, lead, and scale an in‑house creative capability dedicated to GE HealthCare Imaging
  • Oversee the ideation, creation, and delivery of Imaging content across global campaigns
  • Define creative standards and ensure strong alignment with GE HealthCare brand guidelines
  • Develop cohesive, compelling narratives that articulate GE HealthCare Imaging’s value
  • Partner with global Imaging modality teams to ensure content supports strategic priorities
  • Lead global digital content projects for GE HealthCare Imaging
  • Monitor performance of Imaging assets across digital channels and provide actionable recommendations
  • Build and manage performance dashboards, KPIs, and analytics frameworks to measure Imaging content effectiveness

Requirements

  • 15+ years of experience in creative content leadership roles
  • Deep understanding of the full marketing mix and how collaborative teams can work across the matrix to deploy impactful campaigns
  • Previous experience leading/building digital marketing capabilities
  • Proven demonstration of delivering growth, results and campaigns with meaningful top line impact
  • High strategic acumen – ability to turn business goals into impactful strategies
  • Demonstrated leadership and associate development focus to build strong, high-performing and happy teams
  • Excellent communication, storytelling and influencing skills
Benefits
  • Health insurance
  • Dental insurance
  • Vision insurance
  • Paid time off
  • 401(k) plan with employee and company contribution opportunities
  • Life insurance
  • Disability insurance
  • Accident insurance
  • Tuition reimbursement
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingcontent creationperformance analyticsKPI developmentcampaign managementnarrative developmentcreative standardscontent effectiveness measurementglobal campaign strategycollaborative team leadership
Soft Skills
strategic acumencommunication skillsstorytellinginfluencing skillsleadershipassociate developmentteam buildingcollaborationproblem-solvingcreativity