Market Planning – Growth Strategy Analyst
GBG Plc
full-time
Posted on:
Location Type: Hybrid
Location: Atlanta • United States
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About the role
- Conduct detailed market, competitor, and customer analysis to inform market plans, product roadmaps and tactical decisions.
- Build and maintain models to evaluate pricing scenarios, revenue impacts, and profitability.
- Support the development and implementation of pricing strategies across products and regions.
- Execute specific projects that support go-to-market strategies, including launch readiness activities.
- Prepare reports, dashboards, and presentations to communicate findings to stakeholders.
- Track performance of pricing and market initiatives, recommending adjustments as needed.
- Collaborate with cross-functional teams (finance, product, sales, marketing) to ensure smooth execution of plans.
- Assist in evaluating third-party solutions and partnerships from a pricing and commercial perspective.
Requirements
- 2–4 years of experience in market planning and strategy execution
- Strong analytical skills with proficiency in Excel, financial modeling, and data analysis
- Understanding of pricing strategies, revenue levers, and commercial frameworks
- Ability to translate data into clear insights and recommendations
- Strong organizational skills with the ability to manage multiple projects simultaneously
- Effective communication skills, with experience preparing reports and presentations
- Collaborative mindset and ability to work across functions in a global organization
- Interest in fraud, identity, or SaaS technology markets is a plus
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
market analysiscompetitor analysiscustomer analysisfinancial modelingdata analysispricing strategiesrevenue impactsprofitability evaluationreport preparationdashboard creation
Soft Skills
analytical skillsorganizational skillscommunication skillscollaborative mindsetproject managementinsight translationrecommendation formulation