GAIN

Creative Strategist

GAIN

full-time

Posted on:

Location Type: Hybrid

Location: Barcelona • Spain

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About the role

  • Analyze paid media performance to identify creative trends, winning ads, and areas for improvement
  • Conduct research to support concept ideation and ensure cultural and brand relevance always with performance in mind
  • Translate insights into clear, actionable briefs for design, UGC, and editing teams
  • Maintain a feedback loop on asset performance to inform future iterations
  • Collaborate with UGC creators, designers, and video editors to bring creative concepts to life
  • Review and QA creative assets to ensure they are on-brand, error-free, and performance-optimized
  • Adapt creative for different platforms and placements as needed
  • Maintain professional, friendly, and transparent communication with clients—we act as an extension of their team, with a clear focus on helping them grow through honest, insight-led creative strategy
  • Work alongside paid media teams to support the Client Lead in shaping creative strategies that align with overall client objectives
  • Collaborate closely with the Creative Strategy team, Head of Creative, Creative Director, and designers with a positive, solutions-focused, and team-oriented mindset
  • Approach collaboration with openness to feedback—contractors are treated as an integral part of the team, and in turn, your feedback and input are valued and encouraged

Requirements

  • 2+ years in creative strategy or performance marketing
  • Strong working knowledge of Meta Ads Manager and paid media creative performance metrics
  • Proven experience writing creative briefs and turning performance insights into clear next steps
  • Familiarity with platform-specific ad formats and best practices (Meta, TikTok, YouTube)
  • Excellent communication skills—able to clearly articulate ideas, direction, and feedback
  • Experience working with or managing UGC creators and creative freelancers is a plus
Benefits
  • Private Medical Insurance
  • Travel salary sacrifice scheme
  • Meal salary sacrifice scheme
  • Discounts and deals on a range of items from hotels, holidays, shopping, gaming...
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
creative strategyperformance marketingwriting creative briefsperformance insights analysisad format familiaritypaid media metricsUGC management
Soft Skills
communicationcollaborationfeedback opennesssolutions-focused mindsetteam-oriented