Future

VP, Market Leader – IT/Tech Vertical, B2B

Future

full-time

Posted on:

Location Type: Remote

Location: Alabama • Arizona • United States

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Salary

💰 $162,000 - $200,000 per year

Job Level

Senior

About the role

  • Lead the strategic direction and performance of the IT/Tech vertical across three global brands
  • Implement a clear market vision, positioning our brands as essential partners for IT buyers and marketers
  • Identify whitespace opportunities for growth and innovation
  • Partner with Sales and Commercial leadership to increase revenue across the vertical
  • Shape commercially viable solutions by aligning content, audience, and product strategy to market demand
  • Contribute to pipeline development, client engagement strategies, and overall go-to-market effectiveness
  • Be an important voice in translating market needs into scalable revenue opportunities
  • Lead the evolution of market-facing products, including lead generation, content programs, events, and community-based offerings
  • Translate audience insights and data into scalable, high-performing GTM solutions
  • Ensure agreement between product, packaging, and client needs
  • Oversee content strategy across brands to ensure relevance and engagement across the IT buying journey
  • Champion high-quality, insight-driven content that fuels audience growth and commercial performance
  • Use data and audience signals to improve engagement and conversion
  • Partner with Sales, Content, Product, Marketing, and Operations to create integrated solutions
  • Be a unifying leader across brands and teams, continuing to build on integration efforts
  • Foster a culture focused on collaboration, accountability, and new ideas
  • Partner with leadership on budgets, forecasts, and resource allocation across the vertical
  • Track and optimize key performance metrics including audience growth, engagement, product performance, and lead generation
  • Ensure efficient execution and continuous improvement across all programs

Requirements

  • 10+ years of leadership experience in B2B media, with a focus on the IT/tech sector
  • Experience influencing revenue outcomes through content strategy, product development, and audience growth
  • Deep experience in lead generation, content strategy, and audience development
  • Expertise in product development and go-to-market strategy
  • Experience with IT buyer personas, communities, and the enterprise technology landscape
  • Experience managing multiple brands or departments, in a post-acquisition or integrated environment
  • Financial experience and experience managing budgets and operational performance
Benefits
  • Uncapped leave, because we trust you to manage your workload and time
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend and get rewarded when they join Future
  • Well-being support with access to our Colleague Assistant Programs
  • Opportunity to purchase shares in Future with our Share Incentive Plan
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lead generationcontent strategyaudience developmentproduct developmentgo-to-market strategypipeline developmentdata analysisperformance metricsbudget managementoperational performance
Soft Skills
leadershipcollaborationaccountabilitystrategic thinkingcommunicationinnovationclient engagementintegrationinfluenceculture building