
Senior Graphic Designer, Paid Media, DTC
Front Row
full-time
Posted on:
Location Type: Remote
Location: California • United States
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Salary
💰 $95,000 - $125,000 per year
Job Level
About the role
- Lead the creative direction for paid media campaigns across all key platforms.
- Design high-converting static and motion assets while setting quality standards for the team.
- Translate performance data into clear creative testing roadmaps and iteration strategies.
- Ensure all creative is platform-native, conversion-focused, and optimized for scale.
- Build and oversee scalable Figma systems and templates to support efficient production.
- Directly manage and mentor a Paid Ad Graphic Designer and provide clear feedback, creative guidance, and performance-based direction.
- Oversee workload distribution, timelines, and output quality; fostering a fast, collaborative, performance-driven team culture.
- Lead motion design execution using Adobe After Effects for high-impact paid video ads.
- Integrate AI tools into the creative process to increase speed, variation, and production efficiency.
- Continuously refine workflows to improve turnaround time and creative output volume.
Requirements
- 6+ years of professional design experience, with deep expertise in paid media creative.
- Proven experience leading creative for performance marketing campaigns.
- Prior experience managing or mentoring designers.
- Advanced proficiency in Figma (mandatory) with experience building scalable design systems.
- Strong expertise in After Effects and performance-driven motion design.
- Demonstrated ability to use AI tools to accelerate and enhance creative production.
- Strong understanding of direct-response design principles and paid media testing frameworks.
- Ability to operate both strategically and tactically in a high-output environment.
- Excellent communication skills and a collaborative leadership style.
Benefits
- Competitive PTO
- High-quality health, visual and dental care
- Class Pass memberships
- Client product discounts
- Bike membership
- Social events
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
designmotion designcreative directionperformance marketingcreative testingworkflow refinementdirect-response designpaid media testing
Soft Skills
mentoringcollaborative leadershipcommunicationteam culturefeedback