Fredley Group of Companies

Marketing

• Building a brand strategy means building a unique story and customer experience
• Conducting market research
• Analyzing data for trends, insights, and information
• Advising multiple teams on branding strategy
• Communicating with marketing teams to ensure brand alignment
• Managing projects through various stages of development
• Managing budgets to support branding efforts
• Maintaining relationships with company stakeholders
• Developing and implementing marketing plans, policies and strategies according to organizational goals and market demands
• Designing promotional activities and events for marketing products and services
• Gathering and analyzing data involved in marketing campaigns and activities
• Planning a budget, evaluating campaign expenditure and estimating potential sales
• Formulating competitive pricing strategies that meet organizational objectives and appeal to customers
• Evaluating the effectiveness of marketing campaigns and adjusting or implementing strategies to improve them

Brand/Marketing Manager – Food Service