
E-Commerce, Digital Campaign Specialist
Franke Group
full-time
Posted on:
Location Type: Hybrid
Location: Gdynia • Poland
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About the role
- Plan and execute marketing activities – including landing page creation, newsletter campaigns, and other on-site promotions
- Coordinate with sales and marketing teams to align messaging and timing
- Analyze campaign performance and webshop KPIs (traffic, conversion, order value) to recommend improvements
- Support e-commerce projects and learn how our ERP/webshop systems enable growth
- Contribute to pricing, discount, and campaign discussions from a performance and growth perspective
- Explore opportunities for e-commerce visibility
- Analyze growth opportunities and identify new ways to drive adoption and engagement.
Requirements
- 2–4 years of experience in digital marketing, e-commerce, or analytics
- Hands-on experience with landing pages, newsletters, and campaign execution
- Familiarity with key e-commerce metrics (conversion, order value, retention) and ability to connect them to business outcomes
- Experience with tools like Adobe Creative Cloud, Marketo, and analytics platforms is a plus (not mandatory)
- Keen interest in combining business growth with technology
- Excellent English communication skills
- Above all: a curious, proactive, and open mindset, eager to learn, experiment, and make an impact.
Benefits
- A meaningful role at the intersection of business and technology, where you’ll actively shape how our global webshops evolve and improve
- An international organization with a stable market position, recognized as a leading provider of products and solutions for professional foodservice
- Opportunities for professional development, with room to grow into strategic areas such as analytics, process optimization, or feature ownership
- Modern workplace tools and comfortable working conditions that support efficiency and collaboration
- A friendly and inclusive work environment, where openness, curiosity, and ownership are valued
- Flexible working hours and hybrid work options, allowing for a healthy work-life balance
- Daily collaboration in English, with exposure to global teams and cross-functional projects
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketinge-commerceanalyticslanding page creationnewsletter campaignscampaign executione-commerce metricsconversionorder valueretention
Soft skills
communicationcuriosityproactivityopen mindseteagerness to learnexperimentationimpact orientation