Marketing Communications Specialist – Retail and Dealer Engagement
Ford Motor Company
full-time
Posted on:
Location Type: Hybrid
Location: Dearborn • Missouri • United States
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Salary
💰 $63,480 - $162,120 per year
About the role
- Aid the Director of Retail Marketing Communications and be the principal liaison between the Global Dealer Engagement and Ford Philanthropy teams
- Assist the Retail Communications Manager in liaising with the C&I team to align messaging during national sales events
- Translate "Ford Building Together" brand moments into actionable marketing campaigns
- Manage cross-functional communications with agency partners
- Ensure retail sales events are supported by clear, accurate incentive messaging.
Requirements
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 3 years of experience in marketing, advertising, or project management.
- Familiarity with the agency/client relationship model is highly preferred.
- Proven ability to manage multiple projects simultaneously, meet tight deadlines, and maintain organized workflows.
- Exceptional written and verbal communication skills, with the ability to "translate" technical incentive data into consumer-friendly language.
- Extreme attention to detail is required for managing incentive accuracy and campaign brief requirements.
- Advanced proficiency in Microsoft Office Suite (specifically PowerPoint for presentations and Excel for data organization).
- Must possess the ability to distill complex, technical information (like incentive programs) into simple, persuasive consumer messaging.
- Ability to build relationships across different tiers of the organization and with external partners.
- A "self-starter" mentality with the ability to anticipate needs before they arise.
- Comfortable working in a fast-paced environment where priorities can shift based on market needs.
Benefits
- Immediate medical, dental, vision and prescription drug coverage
- Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
- Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
- Vehicle discount program for employees and family members and management leases
- Tuition assistance
- Established and active employee resource groups
- Paid time off for individual and team community service
- A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
- Paid time off and the option to purchase additional vacation time.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketingadvertisingproject managementincentive messagingcampaign managementdata organization
Soft Skills
written communicationverbal communicationattention to detailrelationship buildingself-starterorganizational skillsability to manage multiple projectsability to meet deadlines