Flux

Developer Relations

• Own the community: set norms, moderate, drive engagement, and build relationships with power users and VIP customers
• Turn recurring questions into durable artifacts: docs improvements, tutorials, FAQs, reference projects, and examples
• Own the product education roadmap across docs, walkthroughs, tutorials, and example designs
• Lead a docs refresh (including Mintlify) and build a sustainable system to keep docs accurate as the product evolves
• Create credible technical storytelling: case studies, customer workflows, and “how teams actually use Flux” narratives
• Build the feedback loop from customers and community into Product and GTM so recurring friction gets fixed over time
• Guide hardware advocates and creators with clear briefs and quality standards (initially leading without direct management)

Developer Relations Lead

Product Marketing

• Own positioning and messaging: value props, proof points, competitive framing, and copy standards
• Lead product launches end-to-end: briefs, narratives, assets, timelines, and channel coordination
• Align GTM channels around one story: paid, SEO, lifecycle, social, community, and sales surfaces
• Define segmentation and packaging messaging as Flux evolves (example: Starter vs Pro)
• Build reusable systems: messaging libraries, launch playbooks, FAQs, objection handling, and copy blocks
• Partner with product and design to improve key conversion surfaces where narrative meets experience

Developer Relations Lead

Product Marketing Manager