Flowon - Gamification Lab

Full-stack Engineer

• Work effectively as part of a development team to:
• Define, implement and improve software development, update and testing processes, ensuring the quality and traceability of deliveries;
• Guide the team of developers and analysts, promoting engineering best practices, version control and documentation;
• Plan, implement and manage e-commerce solutions and online learning environments for undergraduate, graduate and continuing education courses;
• Maintain and optimize infrastructure hosted on managed cloud services, ensuring performance, security and scalability;
• Develop, integrate and customize solutions on WordPress and Moodle platforms, with a focus on plugins such as WooCommerce, LearnDash, WP Fusion and HubSpot, aligning solutions with course marketing and delivery needs;
• Monitor, identify and resolve technical issues, especially related to integrations between platforms and associated systems;
• Update and maintain mobile applications linked to institutional platforms, ensuring the best user experience for students and applicants;
• Collaborate with multidisciplinary teams (marketing, product, academic) to ensure technological solutions are aligned with the institution's commercial and educational objectives;
• Occasionally — not necessarily at the outset — serve as an instructor for courses in the area of software engineering at Instituto Infnet.

WordPress Engineering Lead

Backend Engineer

• Teach live, remote classes and mentor students, answering questions and providing feedback on assignments and projects
• Design routing models that respect HTTP request methods
• Implement application middleware organized into modules
• Implement functions following async programming best practices using TypeScript
• Design the application database schema
• Model the database using a document-based approach
• Implement the database connection process and the use of database operations
• Develop the application using Mongoose

Back-end Instructor, TypeScript, MongoDB

Customer Success Manager

• Plan, create, review and send email marketing, WhatsApp and SMS campaigns, ensuring the best approach for each channel;
• Manage seasonal, promotional and relationship-building campaigns;
• Configure UTMs, links and campaign assets;
• Monitor KPIs such as open rate, CTR, CTOR, among others;
• Conduct A/B tests on subject lines, CTAs and layouts, proposing continuous improvements;
• Organize, clean and segment lead and customer databases;
• Build automated nurturing, qualification and re-engagement flows;
• Develop end-to-end customer journeys aligned with the sales funnel;
• Continuously optimize flows based on behavior and performance;
• Collaborate with the commercial/sales team to evolve MQL → SQL;
• Ensure alignment between marketing and sales CRM;
• Support inbound strategies focused on opportunity generation.

WordPress Engineering Lead

Back-end Instructor, TypeScript, MongoDB

Marketing Analyst – EMM Campaigns, Nurturing, CRM