FloSports

Manager, Integrated Partnerships – Women’s Sports

FloSports

full-time

Posted on:

Location Type: Hybrid

Location: Austin • Texas • United States

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About the role

  • Own the Full Sales Cycle: Identify, prospect, pitch, negotiate, and close integrated advertising and sponsorship deals with both blue-chip brands and SMEs, leveraging your existing relationships, business development abilities, and FloSports' growing portfolio of assets across 25+ sport verticals.
  • Drive New Business: Aggressively pursue net new revenue while expanding current relationships, with a focus on verticals and sectors aligned to FloSports' strategic growth plan—including sports sponsors, heartland brands, tech, women's sports brands, beauty, fitness/wellness, apparel, tourism, pharma, betting, and more.
  • Champion Women's Sports: Develop and evangelize the commercial opportunity within FloSports' women's sports programming. Build the case for brands seeking to align with the explosive growth of women's athletics, leveraging audience data, cultural trends, and FloSports' live event calendar to unlock new investment.
  • Solution Selling: Develop creative, insight-driven proposals that solve marketer business needs by integrating live event sponsorships, custom content, social/influencer activations, athlete partnerships, podcasts, and digital media across FloSports verticals.
  • Data-Driven Targeting: Utilize audience insights, Quantcast, and CRM tools to target the right brands and deliver measurable ROI for clients. Track and report on pipeline, outreach, and deal progress using Salesforce and other sales enablement tools.
  • Elevate Brand Perception: Serve as a brand ambassador for FloSports, positioning our live sports content and events as a premium, brand-safe environment for marketers seeking passionate, loyal, and hard-to-reach audiences.
  • Collaborate Cross-Functionally: Partner with content, marketing, production, events, and product teams to package and deliver compelling, turn-key programs for advertisers. Ensure flawless execution and client service post-sale.
  • Meet and Exceed Quotas: Consistently achieve and surpass aggressive quarterly and annual revenue targets and outreach quotas, with a focus on increasing average deal size and landing multi-year, six- and seven-figure commitments.

Requirements

  • 5+ years in sports media, digital advertising, or integrated sponsorship sales, with a proven record of exceeding revenue targets and closing six- and seven-figure deals.
  • Existing, active relationships with decision-makers at blue-chip brands, agencies, and SMEs across relevant sectors (sports, CPG, tech, retail, financial, beauty, apparel, tourism, etc.).
  • Strong understanding of the women's sports landscape—its growth trajectory, key stakeholders, and the brands investing in it. Experience selling women's sports media, sponsorships, or adjacent programming is a significant plus.
  • Relentless drive to win new business, with a high outbound activity level and a knack for opening doors and creating opportunity where none previously existed.
  • Ability to develop and articulate compelling, insight-driven programs that connect FloSports' assets to advertiser objectives. Experience with CTV, custom content, events, influencer, and digital-first sponsorships is a plus.
  • Comfortable using CRM, data, and audience insights to inform targeting, pipeline management, and reporting. Experience with Salesforce and digital ad tech is preferred.
  • Polished, persuasive, and comfortable presenting to senior marketers, procurement, and agency partners. Able to build trust and credibility quickly.
  • Works collaboratively with internal stakeholders to deliver for clients, but operates with an owner's mindset and is accountable for personal results.
  • Deep understanding of the evolving sports media landscape, marketer expectations, and the value of live, digital, and social sports content. Genuine passion for growing underserved sports communities—especially women's athletics—is a differentiator.
Benefits
  • Recognized three years in a row as a Top Workplace by the Austin-American Statesman
  • Flexibility at work - you can take control of your profession and personal schedule
  • All-hands events hosted annually in beautiful Austin, Texas
  • Annual equity awards for all top performers
  • Competitive and comprehensive medical, dental and vision plans
  • Peace of mind through company-paid short-term disability, long-term disability and life insurance
  • Generous 401(K) company match vested immediately
  • Progressive parental leave policies
  • Flexible paid time off
  • Hack-a-thons and a full calendar of team-building and social events
  • Company donation to youth teams and leagues that our employees coach
  • Stocked snack bar, catered lunch and breakfast tacos every week
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
integrated advertisingsponsorship salessolution sellingdata-driven targetingpipeline managementcustom contentdigital mediainfluencer activationslive event sponsorshipsaudience insights
Soft Skills
business developmentcollaborationpersuasive communicationrelationship buildingaccountabilitycreativitydrive to winpresentation skillstrust buildingclient service