Create compelling, differentiated positioning and messaging with a clear understanding of the target customer and the core capabilities of Flashpoint offerings.
Drive awareness, adoption, and growth of Flashpoint’s cyber threat intelligence modules.
Plan, implement, and manage the product marketing strategy for key offerings.
Engage with cross-functional teams to help design, plan and execute the go-to-market initiatives that drive measurable results.
Develop compelling sales and marketing content including collateral, thought leadership assets and solution presentations, website content, videos, and blogs, to educate internal teams, customers, and prospects, and accelerate the buyer's journey.
Work closely with sales and partner teams to ensure the value proposition, assets, training, support structures, and incentive plans are all in place for a strong sales motion in line with our product and ecosystem capabilities.
Be the expert on target buyers, market trends, and competitive offerings across the cybersecurity landscape and how this intersects with our offerings. Use this to drive differentiation and influence overall planning.
Serve as an evangelist for our products through thought leadership and blogging, social media, and public speaking.

Requirements

Cybersecurity product marketing experience.
Very strong written communication and presentation skills.
Excellent people skills to interact with colleagues, cross-functional teams, customers and third parties.
Self-motivation, initiative and resourcefulness to effectively manage multiple projects simultaneously.

Benefits

Diversity
Culture and Belonging
Perks
Career Growth

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product marketingcyber threat intelligencesales and marketing content developmentgo-to-market strategycollateral creationthought leadershipwebsite content developmentvideo productionblog writing

Soft Skills

written communicationpresentation skillsinterpersonal skillsself-motivationinitiativeresourcefulnessproject management