General Manager – Events
FitLab
full-time
Posted on:
Location Type: Remote
Location: Utah • United States
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Salary
💰 $175,000 - $200,000 per year
About the role
- Lead the Events division within FitLab, with Ragnar as the primary business
- Drive high-quality, consistent execution across all events
- Improve event-level economics and overall division performance
- Help shape and execute the strategic roadmap for Events in partnership with the FitLab leadership team
- Develop new event formats, experiences, and revenue opportunities over time
- Develop and grow strategic partnerships and sponsorships that elevate the experience and improve event economics
- Build and lead a high-performing team across corporate and field operations
- Set clear priorities, targets, and accountability across the Events division
- Develop and execute short- and long-term plans aligned with FitLab objectives
- Oversee all event operations, ensuring safe, consistent, high-quality execution
- Partner cross-functionally with Product, Marketing, Finance, and Technology
- Manage budgets, forecasting, and resource allocation
- Build a strong, accountable, execution-focused culture
- Use data and reporting to drive continuous improvement
- Build relationships with partners, vendors, and key stakeholders
- Structure and scale partnerships and sponsorships that align with the brand and improve event economics
- Identify risks early and implement solutions to protect execution and outcomes
- Establish processes and systems that support scalable growth
- Maintain deep knowledge of the endurance and fitness events landscape
- Act as the primary leader of Events within FitLab
Requirements
- Proven experience in a senior leadership role with P&L ownership
- Strong financial acumen across P&L, cash flow, and budgeting
- Experience developing and executing profitable strategies in events, experiential, or related businesses
- Ability to operate at both strategic and tactical levels
- Strong cross-functional leadership and communication skills
- Experience working across marketing, operations, finance, and related functions
- Entrepreneurial mindset with strong organizational and leadership skills
- Proven ability to build and lead teams in execution-heavy environments
- Strong judgment, problem-solving ability, and decision-making skills.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
P&L ownershipbudgetingforecastingdata analysisevent operations managementstrategic planningresource allocationrisk managementevent economicspartnership development
Soft Skills
leadershipcommunicationorganizational skillsproblem-solvingdecision-makingcross-functional collaborationstrategic thinkingexecution focusentrepreneurial mindsetrelationship building