Salary
💰 $120,000 - $160,000 per year
About the role
- Role Mandate: The Head of Marketing is the current bottleneck for all execution. Your primary objective is to solve this by designing, building, and running a scalable marketing operations system. You will own execution, project management, and the management of all marketing resources (in-house and freelance) to meet aggressive content velocity and growth targets.
- Core Responsibilities:
- System Design & Implementation: Build and manage our marketing tech stack and workflows (e.g., in Asana, Notion). Create the brief templates, content calendars, and processes for all marketing channels.
- Execution & Project Management: Own the marketing calendar. Drive all projects from briefing to completion, ensuring deadlines and quality standards are met for SEO, social media, video, and partnerships.
- Team & Resource Management: Hire, onboard, and directly manage freelancers, agencies, and future in-house hires (starting with a SEO Manager).
- Cross-Functional Project Management: Serve as the project manager for marketing-related engineering tasks, coordinating with our technical team to produce case studies and examples.
- Performance Measurement & Reporting: Create and maintain a dashboard to track key operational metrics (e.g., content velocity, time-to-publish) and channel performance.
- Requirements:
- 3-5+ years in a marketing operations or growth marketing role.
- Required: Experience at an early-stage (Seed-Series B) B2B SaaS or developer-focused company.
- Demonstrated experience building marketing systems, processes, and workflows from scratch.
- Proven experience hiring and managing freelancers, agencies, and/or direct reports to a high standard of quality.
- High-agency and process-oriented mindset; you are a proactive problem-solver who defaults to building a system as the solution.
- Excellent written communication and organizational skills suited for a remote-first environment.
- Bonus Qualifications:
- Experience marketing to developers.
- Direct experience scaling an SEO/content program.
- Familiarity with the AI/LLM ecosystem.
- What it means to join Firecrawl
- High Leverage — Touch every part of our go-to-market motion
- Autonomy — Own your projects end-to-end with minimal oversight
- Remote-First Culture — Work from anywhere in U.S. time zones
- Growth Opportunity — Your role evolves as we scale—specialize or stay broad
- Creative Freedom — If you think it'll work, we'll let you try it
- Benefits & Perks
- Full coverage, no red tape — Medical, dental, and vision plans
- Parental leave — 12 weeks fully paid
- Take a break (seriously) — Unlimited PTO, minimum of 3 weeks off
- Gear up — Get the tools you need to do your best work
- Wellness stipend — For gym, therapy, or whatever keeps you balanced
- SF HQ perks — Snacks, drinks, lunches when you're in the office
- Pet insurance — Because fur babies are family too
- Team offsites — Quarterly gatherings to sync and strategize
- Sabbatical — 3 paid months off after 4 years
- Interview Process
Requirements
- 3-5+ years in a marketing operations or growth marketing role.
- Required: Experience at an early-stage (Seed-Series B) B2B SaaS or developer-focused company.
- Demonstrated experience building marketing systems, processes, and workflows from scratch.
- Proven experience hiring and managing freelancers, agencies, and/or direct reports to a high standard of quality.
- High-agency and process-oriented mindset; you are a proactive problem-solver who defaults to building a system as the solution.
- Excellent written communication and organizational skills suited for a remote-first environment.