FinCompare - Smarter Business Finance

Senior Online Marketing Manager – hybrid

FinCompare - Smarter Business Finance

full-time

Posted on:

Location Type: Hybrid

Location: Germany

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Job Level

Senior

Tech Stack

WordPress

About the role

  • Take full ownership of developing and implementing our SEO strategy.
  • Lead complex SEO projects such as platform migrations, including preserving and growing key backlink and ranking metrics.
  • Manage our SEA channels, including keyword strategy, budget planning and performance optimization.
  • Define and prioritize test roadmaps, including statistically robust A/B tests, sample size calculations, uplift analyses and time management.
  • Implement and optimize WordPress, Google Tag Manager and basic HTML/CSS adjustments in collaboration with developers.
  • Protect and expand our SEO value during migrations without risking existing rankings.
  • Demonstrate pragmatism, a solution-oriented approach and foster a team and knowledge-sharing culture.

Requirements

  • 5–7 years of experience in online marketing, ideally with B2B marketing.
  • Solid expertise in SEO and/or SEA — dual expertise is a plus.
  • Technical understanding of WordPress, Google Tag Manager and basic knowledge of HTML/CSS.
  • Senior-level SEO know-how: site structure, landing pages, content strategies, internal/external linking, performance optimization (speed/mobile) and understanding of core ranking factors.
  • SEA competence in keyword strategy, budget control and performance analysis.
  • Confident handling of data and statistics — confidence intervals, uplift calculations, sample size and test duration trade-offs are familiar to you.
  • Decisive and pragmatic — you prioritize MVPs, assess risks and act quickly without sacrificing statistical rigor.
  • Native-level German and good English skills.
Benefits
  • Attractive salary & benefits: a competitive compensation package and numerous additional perks that support your success and well-being.
  • Flexible working hours & workation: trust-based working hours, 30 days of vacation and the option to work from anywhere — whether from home or on a workation.
  • Security & well-being: subsidized pension plan, employee discounts and regular team events for social interaction.
  • Support for you and your family: access to our Employee Assistance Program (EAP) for you and your dependents — for all life situations.
  • Grow with us: regular training and language courses to advance your personal and professional development.
  • Modern work environment: work flexibly from our modern Berlin office or from home — with the technical equipment you need.
  • Dynamic team: a highly motivated, international team that values collaboration, open communication and a positive work environment.
  • Diversity & inclusion: at FinCompare we believe a diverse and inclusive workplace fosters innovation, creativity and success.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOSEAA/B testingsample size calculationsuplift analysesperformance optimizationsite structurecontent strategiesinternal linkingexternal linking
Soft Skills
solution-orientedteam cultureknowledge sharingdecisivepragmaticrisk assessmenttime management