
Website & SEO Manager
Filigran
full-time
Posted on:
Location Type: Remote
Location: France
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Tech Stack
About the role
- Define and execute Filigran’s global SEO strategy (technical, on-page, programmatic)
- Lead a long-term roadmap for CRO (Conversion Rate Optimization), A/B testing, and UI/UX
- Develop a forward-looking strategy for GEO (Generative Engine Optimization) and modern AI-driven search
- Manage daily WordPress operations: publishing, updates, site structure, templates
- Ensure site speed, accessibility, and mobile responsiveness meet industry best practices
- Own the site architecture and evolve it to reflect our growing product and regional footprint
- Lead web design across desktop and mobile, optimizing page layouts, and maintaining reusable Figma templates aligned with brand guidelines
- Collaborate with agency partners for development support
- Conduct ongoing site audits, keyword research, and competitive benchmarking
- Launch and optimize product pages, campaign landing pages, and gated content
- Own internal linking strategy and drive backlink growth
- Partner with Content & Comms to optimize blog and content hubs for organic acquisition
- Adapt content structure and metadata to surface in AI engines (ChatGPT, Perplexity…)
- Track KPIs: traffic, bounce rate, conversion rate, etc.
- Build dashboards and share monthly performance reports with insights and next steps
- Work with Marketing Ops to improve tracking, attribution, and testing velocity
Requirements
- 4+ years of experience owning SEO and website performance in a B2B SaaS environment
- Strong expertise in technical SEO, CRO, analytics, and CMS operations (WordPress)
- Practical knowledge of HTML and CSS, with the ability to edit templates, troubleshoot layout issues, and implement changes without developer support
- Proven track record of organic traffic growth and conversion improvement
- Comfortable running site audits, setting KPIs, and communicating priorities clearly
- Strong understanding of A/B testing, UI/UX optimization, and page performance metrics
- Project management skills and ability to collaborate across Marketing, Product and Revenue teams
- Awareness of accessibility and compliance standards (e.g. ADA, GDPR)
Benefits
- Competitive pay + equity — everyone shares in our success
- Remote-first, flexible, and balanced — work that fits your life
- Your setup, your choice — pick the gear that works for you
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOCROA/B testingUI/UXHTMLCSSWordPresssite auditskeyword researchanalytics
Soft Skills
project managementcollaborationcommunicationstrategic planningproblem-solvingadaptabilityleadershipanalytical thinkingattention to detailcreativity