
Account-Based Marketing Manager
Fieldguide
full-time
Posted on:
Location Type: Remote
Location: California • United States
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Salary
💰 $155,000 - $175,000 per year
Tech Stack
About the role
- Develop and execute integrated ABM strategies across tiered account segments
- Create comprehensive account strategies aligned to business objectives, revenue targets, and Sales priorities
- Map buying groups and influence across executive and regional stakeholders
- Design coordinated multi-channel engagement across digital, content, executive outreach, ads, gifting, and field activation
- Create personalized assets including messaging frameworks, landing pages, thought leadership, and executive-level plays
- Own defined pipeline generation and pipeline influence targets across priority accounts
- Drive measurable impact on opportunity creation, acceleration, and expansion
- Collaborate closely with Sales, Marketing, and Customer Success to identify target accounts, define ICPs, map buying groups, and align go-to-market plays
- Present performance insights, pipeline impact, and strategic recommendations to cross-functional leadership
- Track account penetration, engagement depth, pipeline influence, velocity, and ROI
- Manage and optimize the ABM tech stack; Hubspot, Tableau, Inlfu2, Usergems, and Sendoso
- Build scalable, repeatable ABM playbooks to expand impact across strategic accounts
Requirements
- 5+ years of B2B marketing experience, with direct ABM ownership in SaaS or enterprise technology
- Proven track record of driving measurable revenue impact (pipeline creation, acceleration, influence)
- Experience partnering closely with enterprise Sales teams
- Strong analytical skills and comfort translating data into strategy
- Experience with Hubspot, Tableau, Inlfu2, Usergems, Sendoso and working with external agency support
- Strategic thinker with hands-on execution capability
- Strong cross-functional communication and executive presence
Benefits
- Competitive compensation packages with meaningful ownership
- Flexible PTO
- 401k
- Wellness benefits, including a bundle of free therapy sessions
- Technology & Work from Home reimbursement
- Flexible work schedules
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
ABM strategiespipeline generationpipeline influenceaccount strategiesmulti-channel engagementdata analysisrevenue impactaccount penetrationengagement depthROI tracking
Soft Skills
analytical skillsstrategic thinkingcross-functional communicationexecutive presencecollaborationhands-on executioninfluencepresentation skillsrelationship buildingproblem-solving