Manager, Product Marketing – B2B FICO® Scores
FICO
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $98,000 - $154,000 per year
About the role
- Deliver mission-critical marketing execution across lending segments by creating compelling content, conducting targeted research, and managing key projects that drive our go-to-market strategies and strengthen FICO's competitive position.
- Transform complex analytical concepts into accessible, engaging materials that resonate with executives, risk managers, and technical decision-makers across various lending verticals and customer segments.
- Drive research and competitive intelligence initiatives that inform strategic decision-making, including market analysis, customer insights gathering, and competitive positioning that supports our segment marketing teams.
- Manage cross-functional projects and streamline marketing processes to improve team efficiency, ensure consistent content quality, and accelerate delivery timelines across multiple initiatives simultaneously.
- Support messaging development by synthesizing market intelligence, customer feedback, and industry trends into actionable insights that strengthen our positioning and value propositions.
Requirements
- Consumer lending and credit industry foundation with experience working at/with financial institutions, fintech companies, or credit-focused technology providers.
- Understanding of lending processes, credit risk, and industry dynamics.
- Research and analytical capabilities with ability to quickly synthesize complex information, identify key insights, and translate findings into compelling content and strategic recommendations.
- Strong execution track record in marketing complex analytical or technology solutions, with proven ability to communicate technical concepts clearly to business audiences across different formats and channels.
- High-velocity work style with demonstrated success managing multiple priorities simultaneously while maintaining quality standards and meeting aggressive deadlines in dynamic environments.
- Solid grasp of consumer lending regulatory environment including FCRA, Fair Lending, Equal Credit Opportunity Act, and Truth in Lending Act and how they impact marketing and business strategy.
- Bonus: Background in market research, competitive intelligence, or content marketing.
- Bonus: Project management experience with process improvement focus.
- Bonus: Experience supporting multiple business segments or cross-functional teams.
- Bonus: Familiarity with AI LLM usage in marketing workflows, demonstrated ability to combine human intelligence with emerging MarTech.
- Bonus: Experience with credit scoring solutions or credit reporting agencies.
Benefits
- An inclusive culture strongly reflecting our core values: Act Like an Owner, Delight Our Customers and Earn the Respect of Others.
- The opportunity to make an impact and develop professionally by leveraging your unique strengths and participating in valuable learning experiences.
- Highly competitive compensation, benefits and rewards programs that encourage you to bring your best every day and be recognized for doing so.
- An engaging, people-first work environment offering work/life balance, employee resource groups, and social events to promote interaction and camaraderie.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
market analysiscustomer insights gatheringcompetitive positioningcontent developmentproject managementprocess improvementanalytical capabilitiessynthesizing complex informationcommunicating technical conceptscredit scoring solutions
Soft Skills
strong execution track recordability to manage multiple prioritiesmaintaining quality standardsmeeting aggressive deadlineshigh-velocity work styletransforming complex conceptsengaging communicationcross-functional collaborationstrategic recommendationsadaptability in dynamic environments