Manager, Product Marketing – B2B FICO® Scores
FICO
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $98,000 - $154,000 per year
Job Level
Mid-LevelSenior
About the role
- Deliver mission-critical marketing execution across lending segments by creating compelling content, conducting targeted research, and managing key projects that drive our go-to-market strategies and strengthen FICO's competitive position.
- Transform complex analytical concepts into accessible, engaging materials that resonate with executives, risk managers, and technical decision-makers across various lending verticals and customer segments.
- Drive research and competitive intelligence initiatives that inform strategic decision-making, including market analysis, customer insights gathering, and competitive positioning that supports our segment marketing teams.
- Manage cross-functional projects and streamline marketing processes to improve team efficiency, ensure consistent content quality, and accelerate delivery timelines across multiple initiatives simultaneously.
- Support messaging development by synthesizing market intelligence, customer feedback, and industry trends into actionable insights that strengthen our positioning and value propositions.
Requirements
- Consumer lending and credit industry foundation with experience working at/with financial institutions, fintech companies, or credit-focused technology providers.
- Understanding of lending processes, credit risk, and industry dynamics.
- Research and analytical capabilities with ability to quickly synthesize complex information, identify key insights, and translate findings into compelling content and strategic recommendations.
- Strong execution track record in marketing complex analytical or technology solutions, with proven ability to communicate technical concepts clearly to business audiences across different formats and channels.
- High-velocity work style with demonstrated success managing multiple priorities simultaneously while maintaining quality standards and meeting aggressive deadlines in dynamic environments.
- Solid grasp of consumer lending regulatory environment including FCRA, Fair Lending, Equal Credit Opportunity Act, and Truth in Lending Act and how they impact marketing and business strategy.
- Bonus: Background in market research, competitive intelligence, or content marketing.
- Bonus: Project management experience with process improvement focus.
- Bonus: Experience supporting multiple business segments or cross-functional teams.
- Bonus: Familiarity with AI LLM usage in marketing workflows, demonstrated ability to combine human intelligence with emerging MarTech.
- Bonus: Experience with credit scoring solutions or credit reporting agencies.
Benefits
- An inclusive culture strongly reflecting our core values: Act Like an Owner, Delight Our Customers and Earn the Respect of Others.
- The opportunity to make an impact and develop professionally by leveraging your unique strengths and participating in valuable learning experiences.
- Highly competitive compensation, benefits and rewards programs that encourage you to bring your best every day and be recognized for doing so.
- An engaging, people-first work environment offering work/life balance, employee resource groups, and social events to promote interaction and camaraderie.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
market analysiscustomer insights gatheringcompetitive positioningcontent developmentproject managementprocess improvementanalytical capabilitiessynthesizing complex informationcommunicating technical conceptscredit scoring solutions
Soft skills
strong execution track recordability to manage multiple prioritiesmaintaining quality standardsmeeting aggressive deadlineshigh-velocity work styletransforming complex conceptsengaging communicationcross-functional collaborationstrategic recommendationsadaptability in dynamic environments