fastshop

Senior E-commerce Analyst – B2B

fastshop

full-time

Posted on:

Location Type: Hybrid

Location: São PauloBrazil

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About the role

  • Act as the steward of the B2B digital experience on the website, coordinating initiatives with business, creative and technology teams.
  • Serve as the strategic link between Business, Marketing and Technology, leading briefing, publishing and content management processes for the e-commerce site to ensure the platform reflects commercial priorities by managing content, storefronts and navigation flows.
  • Represent the team in decision-making forums and support the team with the most critical operational matters.
  • Act as the e-commerce representative in discussions with business areas, participating in commercial forums and alignments to ensure correct prioritization and actions for promotion on the website and CRM channels.
  • Ensure publication, maintenance and quality of website content, using the VTEX platform to upload banners, organize storefronts and validate correct functioning of flows.
  • Lead continuous improvement initiatives and homologation processes, participating in requirements gathering and executing functional tests for evolution projects.
  • Work strategically by leading the CRO (Conversion Rate Optimization) efforts through analysis of navigation funnels in GA4 and proposing A/B tests on storefronts, banners and product pages, focusing on increasing conversion rate and average order value.
  • Comply with and uphold the company’s code of conduct and ethics.

Requirements

  • Education: Degree in Engineering, Business Administration, Economics, Statistics, Marketing or related fields.
  • Proven experience in e-commerce, preferably in a B2B model.
  • Experience analyzing metrics and KPIs, with strategic vision and critical judgment for decision-making.
  • Proven track record of constant interaction with business areas and internal stakeholders.
  • Proficient in Microsoft Office, with emphasis on Excel.
  • Practical knowledge of Power BI for data analysis and visualization.
  • Experience with Google Analytics (GA4) – required.
  • Knowledge and management of campaigns in Meta Ads and LinkedIn Ads – required.
Benefits
  • Medical and Dental Insurance: Comprehensive medical and dental coverage to support your health and peace of mind.
  • Pharmacy Discount Program: Exclusive discounts on medications to facilitate access to healthcare.
  • Life Insurance: Protection and security for you and your family.
  • Meal and Transportation Allowances: Essential benefits to support your daily needs.
  • Wellhub: Access to gyms and a variety of sports modalities to promote physical health and well-being.
  • Funeral Assistance: Specialized support and care during difficult times.
  • QualiFast Program: Our health and wellness program offers nutritional care, psychological support (psychotherapy sessions via Wellz), social assistance, hospital admission follow-up, primary healthcare (PHC), a special program for pregnant employees (First Steps) and financial education through the Saber Financeiro program.
  • SaberFast Corporate University: Online platform with training and development courses for continuous career growth.
  • Education Discounts and Partnerships: Special conditions with educational institutions to support academic and professional development.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
e-commerceB2Bdata analysismetrics analysisKPI analysisConversion Rate OptimizationA/B testingcontent managementfunctional testingstrategic vision
Soft Skills
critical judgmentdecision-makingstakeholder interactionleadershipstrategic thinkingcommunicationcollaborationorganizational skillsproblem-solvinginitiative