Farmácias app | Delivery | By GrupoSC

Growth Manager

Farmácias app | Delivery | By GrupoSC

full-time

Posted on:

Location Type: Hybrid

Location: São Paulo • Brazil

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About the role

  • Lead the definition and execution of data-driven Growth strategy, focusing on acquisition, retention, loyalty and maximizing LTV
  • Manage and develop the Growth team, promoting high performance, ongoing training and alignment with the company's strategic objectives
  • Structure and monitor growth goals and KPIs, ensuring predictability and scalability of results
  • Oversee in-depth analysis of customer behavior using BI, CRM and analytics tools, ensuring generation of strategic insights
  • Define media and channel investment strategy, allocating budget efficiently to maximize ROI
  • Manage and optimize key acquisition and relationship channels (paid and organic media, CRM, loyalty programs, apps, among others)
  • Ensure data integration and governance across multiple sources (CRM, media, app, sales platforms), promoting a unified customer view
  • Monitor performance, conversion and churn metrics, proposing strategic action plans and structuring continuous improvement processes
  • Work cross-functionally with Marketing, Technology, Sales and Product teams to ensure strategic alignment and efficient execution
  • Serve as a technical and strategic point of reference for media tools, measurement, tracking, attribution and digital campaigns.

Requirements

  • Strong expertise in Growth strategies and performance marketing
  • Proficiency with BI tools, CRM, data analysis and media control platforms
  • Strategic mindset and ability to turn data into concrete actions
  • Proactive, analytical and results-oriented profile
  • Excellent communication and collaboration skills across different teams
  • Experience with loyalty programs, consumer behavior and the Growth market
  • Experience working with apps is a plus.
Benefits
  • Food allowance (Vale Alimentação)
  • Meal voucher (Vale Refeição)
  • Health insurance
  • Dental plan
  • Life insurance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Growth strategiesPerformance marketingData analysisCustomer behavior analysisKPI monitoringMedia investment strategyBudget allocationConversion metricsChurn metricsLoyalty programs
Soft Skills
Strategic mindsetProactiveAnalyticalResults-orientedExcellent communicationCollaboration skills