fanvue

Chief Marketing Officer

fanvue

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Own growth of Fanvue’s marketing-led GMV cohort, scaling it materially within your first 12 months
  • Build and scale a diversified acquisition engine across paid, organic, creator-led, partnerships, and lifecycle marketing
  • Reduce dependency on saturated channels by discovering and scaling new acquisition surfaces
  • Establish predictable CAC, payback periods, and cohort quality across channels
  • Build and lead high-performing Acquisition, Brand, and Revenue Marketing teams
  • Hire and develop strong second-line leaders while maintaining a high talent bar
  • Partner closely with Product, Sales, Creator Success, and Founders to align incentives and execution
  • Protect and elevate the Fanvue brand as we move further into mainstream and SFW markets
  • Shape category narrative, positioning, and trust alongside Brand leadership and Founders

Requirements

  • Proven experience scaling 10+ person marketing organisations in high-growth environments
  • Deep understanding of unit economics, funnels, CAC, LTV, and cohort quality
  • Comfortable making high-conviction decisions with imperfect data
  • Strong people leader who holds high standards and acts quickly on performance
  • Confident navigating ambiguity, pressure, and shifting priorities
  • Fluent in brand and category thinking, even if your background is performance-led
  • Low-ego, cross-functional operator who disagrees clearly and commits fully
Benefits
  • Unlimited holiday
  • Flexible working
  • Budget for growth and wellbeing
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing-led GMVacquisition engineCACpayback periodscohort qualityunit economicsfunnelsLTVcategory narrativepositioning
Soft Skills
people leadershiphigh standardsdecision makingnavigating ambiguitypressure managementshifting prioritiescross-functional collaborationlow-egocommitmentperformance management