Fanatics, Inc.

Event Marketing Consultant

Fanatics, Inc.

contract

Posted on:

Location Type: Hybrid

Location: New York CityNew YorkUnited States

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Salary

💰 $70 - $79 per hour

About the role

  • Lead day to day marketing execution for Fanatics Games Qualifier events at DICK’S House of Sport locations
  • Support the full lifecycle of each qualifier including planning, asset development, internal coordination, onsite execution, and post event recaps
  • Serve as a key marketing liaison with DICK’S Sporting Goods, ensuring alignment on creative, messaging, timelines, and execution standards
  • Maintain a professional and proactive working relationship with sponsor stakeholders while balancing internal priorities
  • Travel onsite to qualifier events to support setup, live marketing execution, fan engagement, and troubleshooting
  • Execute tactical marketing deliverables including email marketing, social assets, event copy, and basic design support
  • Adapt and localize marketing materials for each qualifier location while maintaining overall Fanatics Games brand consistency
  • Partner closely with the existing Fanatics Fest marketing team to ensure thoughtful integration of Fanatics Games across all Fest marketing channels, working within established ownership structures and deployment cadences to align timing, sequencing, and prioritization of communications
  • Coordinate cross functionally with internal teams including Event Operations, Creative, Social, Paid Media, PR, and Marketing Tech
  • Ensure timelines, asset approvals, and sponsor deliverables remain on track
  • Support broader Fanatics Games marketing initiatives beyond qualifiers, including launch moments, talent announcements, and promotional campaigns
  • Develop concise and insightful post event recaps capturing attendance, engagement, performance, sponsor visibility, and key learnings
  • Identify opportunities to elevate fan engagement and enhance the on site experience at each qualifier.

Requirements

  • Minimum of 5 years of experience in consumer event marketing, sports marketing, brand activations, or a related field
  • Experience working directly with sponsors or brand partners in a collaborative, high visibility environment
  • Strong understanding of live event marketing within sports or entertainment
  • Excellent copywriting, communication, and stakeholder management skills
  • Ability to navigate cross functional environments and move projects forward across multiple teams
  • Strong project management and organizational skills with the ability to manage multiple qualifier events simultaneously
  • Design capabilities with experience using Canva preferred
  • Detail oriented, solution focused, and adaptable in fast paced environments
  • Comfortable representing the Fanatics brand externally with partners and venue stakeholders
  • Genuine passion for sports, competition, and fan engagement
  • Ability to travel and work extended hours during qualifier weekends and major launch moments.
Benefits
  • Consulting role supporting Fanatics Events through July 2026
  • Flexibility required during live event weekends
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
event marketingbrand activationscopywritingproject managementdesign capabilitiesemail marketingsocial media marketingasset developmentfan engagementpost event recaps
Soft Skills
communicationstakeholder managementorganizational skillsadaptabilitysolution focuseddetail orientedcollaborationproactive relationship managementability to navigate cross functional environmentspassion for sports