EY

Sr Manager – Studio Marketing Consulting

EY

full-time

Posted on:

Location Type: Hybrid

Location: New York City • California • Illinois • United States

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Salary

💰 $150,400 - $343,600 per year

Job Level

Senior

About the role

  • Exercise judgment in selecting methods, techniques, and evaluation criteria for obtaining results
  • Develop solutions to complex problems and recommend changes to policies that affect your work area and possibly the business function within your area/department
  • Be accountable for the budget, delivery, and performance of complex processes, solutions, and/or projects to achieve performance objectives
  • Collaborate with senior client stakeholders to assess marketing strategies, capabilities, processes, and technology utilization
  • Advise clients on campaign optimization, customer segmentation, and personalization strategies
  • Support the assessment and implementation of enterprise marketing technology platforms and tools
  • Develop robust marketing data strategies and measurement frameworks to enable end-to-end marketing activities and data analysis
  • Build and maintain strong client relationships, identifying opportunities for additional value creation
  • Lead cross-functional teams and oversee the seamless execution of marketing transformation initiatives
  • Mentor junior team members, fostering a culture of growth, collaboration, and innovation
  • Stay ahead of emerging trends in digital marketing, customer experience, marketing technologies, and AI

Requirements

  • Bachelor’s degree required (4-year degree); Master's degree preferred
  • Bachelor’s degree in Marketing, Business Administration, Data Analytics, or a related field; MBA or equivalent is strongly preferred
  • Typically, no less than 8-10 years relevant experience marketing consulting, marketing roles, or strategic marketing projects
  • Demonstrated expertise in at least 2-3 of the following specialties: segmentation, new growth and go-to-market strategies, marketing ROI calculation, marketing operating model, marketing cost reduction, brand strategy, customer data management or marketing technology
  • Significant knowledge of B2B or B2C marketing leading practices, processes and technologies
  • Experience working in marketing, customer-driven and/or growth projects within technology, telecom, media/entertainment OR consumer products/retail industry is required
  • Significant people management experience with leading project teams and managing direct reports within an organization
  • A valid passport and US driver’s license; willingness and ability to travel estimated 50-80% both domestically and internationally
Benefits
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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing strategiescustomer segmentationcampaign optimizationdata analysismarketing technologymarketing ROI calculationbrand strategycustomer data managementmarketing operating modelmarketing cost reduction
Soft Skills
judgmentcollaborationaccountabilityrelationship buildingmentoringleadershipinnovationcommunicationproblem-solvingteam management
Certifications
Bachelor’s degreeMaster's degreeMBA