Marketing Manager – Consumer Finance
Experian
full-time
Posted on:
Location Type: Remote
Location: California • United States
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Salary
💰 $100,649 - $174,459 per year
About the role
- Implement Integrated Marketing Plans: Support and implement the marketing plan and calendar, including multi-channel campaigns (digital, events, content, industry partnerships) and performance tracking to promote demand and engagement
- Develop Content and Sales Enablement: Create marketing assets such as emails, pitch decks, case studies, and expertise that support campaigns and accelerate the sales cycle
- Support AI, Automation and Data-Driven Positioning: Translate advanced analytics, automation capabilities, and AI-driven solutions into clear, customer-friendly messaging tailored to card and AFS providers
- Lead Market Programs: Implement market-facing programs including industry events, Experian-hosted forums, webinars, and expertise programs, coordinating across partners to promote awareness and engagement
- Conduct Market Insights: Monitor industry trends, competitive activity, and perform opportunity analysis to inform campaign execution and identify growth opportunities
- Collaborate to Win: Partner with Sales, Product, Solutions Marketing, and Integrated Marketing teams to ensure aligned program execution, including support of broader AI and automation priorities
Requirements
- 3–6 years of experience in B2B marketing within cards, consumer finance, or related industries
- Implemented marketing programs end-to-end with skills in optimizing workflows
- Familiarity with credit cards, consumer finance, or non-prime lending segments
- Translated complex concepts, including data, AI, and automation capabilities, into clear, engaging content
- Collaboration skills and ability to work with matrixed teams
Benefits
- Great compensation package and bonus plan
- Core benefits including full medical, dental, vision, and matching 401K
- Flexible work environment, ability to work fully remote, hybrid or in-office
- Flexible time off, including volunteer time off, vacation, sick, and 12-paid holidays
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingmulti-channel campaignscontent creationsales enablementdata analyticsautomationAI-driven solutionsmarket program implementationopportunity analysisworkflow optimization
Soft Skills
collaborationcommunicationteamworkleadershipadaptabilityproblem-solvingstrategic thinkingcreativityanalytical thinkingcustomer-focused messaging