
Head of Organic Growth
Evotym
full-time
Posted on:
Location Type: Hybrid
Location: Riga • Latvia
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Salary
💰 €5,000 - €7,000 per month
Job Level
About the role
- Lead the company’s organic growth by managing SEO, content, and social media to drive leads and build a strong brand.
- Drive Organic Growth: Lead strategy and execution for organic traffic and lead generation, building a repeatable system for key markets.
- SEO & AEO Strategy: Shift focus from traditional keyword rankings to “Answer Engine” dominance, optimizing infrastructure and content for Google and LLM-based search.
- Content & Creative Leadership: Oversee content marketing and marketing design, ensuring brand consistency and conversion-focused materials.
- SEO Management: Manage the external SEO agency and assess the real impact of their work.
- Brand Awareness & Trust: Grow social media presence, positioning the company as an industry authority.
- Experimentation: Test content formats, landing page UX, and distribution channels to increase MQLs and improve AI ranking.
- Funnel Orchestration: Collaborate with Product Marketing to nurture inbound leads via email and lifecycle marketing.
Requirements
- 7+ years of experience in SEO, content, or organic growth, preferably within B2B Fintech or SaaS.
- Experience managing cross-functional teams, including designers, content writers, and social media specialists.
- Understanding of site architecture, backlink strategy, and LLM-based search principles.
- Proven track record of growing organic traffic and lead generation with measurable results.
- Experience with agencies: scaling high-performing ones and ending partnerships with underperforming ones.
- Excellent communication skills.
Benefits
- Remote Work: From anywhere in the EU or UK, with a preference for candidates in the Baltic countries.
- Competitive Salary & Benefits: Attractive pay and a full social benefits package.
- Dynamic Environment: Work on large-scale projects in a global IT company.
- Continuous Learning: Training on cutting-edge payment technologies and industry trends.
- Team Culture: Friendly workplace with regular team-building activities.
- Career Growth: Opportunities for professional development, coaching, and additional wellness days.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOAEOcontent marketinglead generationsite architecturebacklink strategyorganic traffic growthUX designemail marketinglifecycle marketing
Soft Skills
leadershipcommunicationcollaborationteam managementcreativitystrategic thinkinganalytical skillsexperimentationbrand consistencytrust building