
Growth Strategy – Performance Lead
Evio
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $135,000 - $170,000 per year
Job Level
About the role
- Partner with product leaders to define/refine commercialization strategy.
- Craft robust value propositions with messaging and positioning frameworks to clearly articulate value of Evio’s products to potential customers.
- Define the pricing strategy for Evio’s portfolio of digital health products with various value levers for health plans and partners.
- Establish key performance indicators (KPIs) to contribute to product-market success.
- Prepare materials for board meetings and brief the CEO/other executives at a minimum on a quarterly basis.
- Develop insights on customer segments, personas, and pain points to refine GTM strategies, guide prioritization and ensure product-market fit.
- Conduct a comprehensive audit of current commercial operations and assets (e.g. prospect research, pitch decks, deal stages, handoffs, NDA/pricing flows, tracking etc.).
- Deliver a prioritized roadmap that separates quick wins from longer-term investments.
- Make a plan to solve high-impact pain points (for example, knowledge existing in different places, different pitch deck storylines).
- Design and operationalize standard playbooks to enable prospect research, discovery, strategic pricing, and other key sales motions.
- Establish operating procedures to standardize pre-meeting preparation, proposals, pricing guardrails, and NDA workflows.
- Create reusable sales assets (starter pitch decks with clean and customizable content, SOW templates, proposal checklists) to accelerate deal cycles.
- In partnership with Head of Growth, assess tooling and automation needs for optimizing commercial operations.
- Own the implementation plan and delivery for any tools that are selected.
- Develop and implement escalation rules (e.g. NDA turnaround time, pricing approvals, deck readiness) to improve deal velocity.
- Establish and track KPIs (win rate, time-to-proposal, deal velocity), and report on these metrics monthly.
- Use KPIs and customer feedback to iterate on strategies and improve product positioning, messaging, and pricing.
- Incorporate input and feedback from internal partners to ensure growth is not occurring at the expense of product sustainability.
- Run regular retrospectives on deals and drive continuous improvement based on feedback and results.
- Collaborate with Head of Growth and executive leadership on structuring strategic deals and proposals, ensuring client solutions meet needs while aligning with Evio’s pricing and risk guardrails.
- Partner with Legal, Finance, and Product to streamline contract and pricing workflows, reducing friction in the deal process.
- Shadow discovery and demo meetings, converting frontline learnings from sellers into operational improvements.
Requirements
- 5+ years in roles spanning go-to-market strategy and operations or management consulting experience at a top strategy firm with healthcare experience.
- Direct experience in healthcare or pharmacy benefits – ideally, exposure to health plans, PBMs, or payer-aligned digital health solutions.
- Demonstrated experience delivering growth outcomes in a start-up environment or within a new business unit at a large company.
- Proficient in financial modeling and analysis.
- Experience in early-stage GTM teams or startups where structure was built as you went.
- Excellent organizational and problem-solving skills, with a strategic and innovative mindset.
- Strong Power Point deck design skills and storytelling acumen.
Benefits
- Great Health Insurance
- 401K Match
- Time Off
- Parental Leave
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
go-to-market strategycommercialization strategyfinancial modelingpricing strategyKPI trackingcustomer segmentationstrategic pricingsales asset creationdeal velocity improvementdata analysis
Soft Skills
organizational skillsproblem-solving skillsstrategic mindsetinnovative mindsetstorytelling acumencollaborationcontinuous improvementcommunicationleadershippresentation skills