Program Manager, Marketing & Communications
EVERSANA
full-time
Posted on:
Location Type: Remote
Location: Kansas • United States
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Salary
💰 $80,000 - $100,000 per year
About the role
- Assist in planning, developing, and implementing multi-channel marketing campaigns, including email, video, social media, digital ads, and conferences/events.
- Partner with SMEs to develop content that differentiated EVERSANA’s services.
- Continuously optimize content for clarity, engagement, and performance across digital channels, leveraging analytics and best practices to maximize reach and impact.
- Manage content updates and performance tracking across digital platforms such as websites, marketing automation tools, and social channels.
- Monitor campaign performance, analyze metrics, and prepare reports to optimize marketing efforts and achieve awareness, engagement, and demand-generation goals.
- Support communication initiatives that maintain consistency in messaging and reinforce EVERSANA’s patient-centric approach.
- Work closely with internal stakeholders and cross-functional teams to ensure timely delivery of marketing assets and alignment with strategic objectives.
- Support the development of sales tools, including emails, capabilities presentations, and promotional pieces.
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.
- 3+ years of marketing experience; health and/or pharma experience preferred.
- Proven ability to craft strategic content and manage content through CMS platforms.
- Hand-on experience with marketing technology platforms such as Salesforce, Pardot, Hootsuite, or similar.
- Excellent written and verbal communication skills.
- Strong organizational skills and ability to prioritize effectively.
- Knowledge of O365, SharePoint intranet platforms, marketing automation, social networks and other creative messaging venues, including video.
- Ability to travel approximately 10% of the time.
Benefits
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
multi-channel marketingcontent developmentcontent optimizationperformance trackingcampaign performance analysisstrategic content craftingmarketing automationdigital advertisingemail marketingvideo marketing
Soft skills
written communicationverbal communicationorganizational skillsprioritizationcollaborationstakeholder managementcontent clarityengagement optimizationpatient-centric approachstrategic alignment