VP Marketing
European Leveraged Finance Association
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $270,000 - $300,000 per year
Job Level
About the role
- Own and scale our marketing strategy
- Define and execute 9fin’s global marketing vision across product marketing, demand generation, ABM, brand, content, communications and customer marketing
- Build a predictable, metrics-driven demand engine that supports sustained pipeline and revenue growth
- Own the full marketing tech stack and ensure data, attribution and reporting drive clear decision-making
- Design and run sophisticated account-based marketing programmes for our largest enterprise customers
- Use data and insight to identify, prioritise and penetrate key accounts with highly personalised messaging
- Partner tightly with Sales and Customer Success to drive pipeline creation, conversion and expansion
- Establish clear success metrics across pipeline impact, conversion and retention
- Own 9fin’s positioning and narrative as we define and lead a new category
- Translate deep customer and market insight into compelling messaging that resonates with senior decision-makers
- Lead competitive intelligence and feed clear market insight back into Product and Sales
- Establish 9fin and its leaders as trusted voices in the credit and capital markets ecosystem
- Lead our global events strategy, including field, industry and conversion-focused events
- Ensure events, sponsorships and partnerships deliver measurable impact on pipeline and market share
- Oversee PR, analyst relations, investor communications and corporate storytelling
- Act as a trusted thought partner to the CEO, leadership team and Board
- Help scale the company through a period of rapid growth and increasing complexity
- Build, mentor and inspire a high-performing global marketing team
- Champion a culture of clarity, ownership, humility and high standards
Requirements
- Significant senior marketing leadership experience (VP-level or equivalent) in a B2B enterprise SaaS business
- A proven track record of building and scaling marketing functions in high-growth environments
- Deep expertise in enterprise demand generation and account-based marketing
- Strong instincts for positioning, messaging and storytelling, with a clear link to commercial outcomes
- Experience partnering closely with Sales on enterprise GTM and revenue growth
- Comfort operating at both strategic and hands-on levels
- Experience building and leading hybrid, international teams
- Highly data-driven, with strong understanding of marketing analytics and performance measurement
- Excellent communicator, able to influence at executive, Board and customer level.
Benefits
- Competitive Salary: $270k - $300k
- Equity Options
- Competitive OTE
- 401(k) (9fin pay 3%, employee contributions are uncapped)
- Private Health Insurance, with Dental and Vision
- Paid sick leave
- Disability Insurance (New York)
- Commuter Benefit
- 25 vacation days per year
- Local public holidays
- Hybrid working model, to allow you the flexibility to decide how, where and when you do your best work
- Work abroad for up to 3 months a year
- 1 month paid sabbatical after 5 years of service
- Enhanced parental leave & flexible working arrangements available
- Professional learning and development budget
- Bi-annual team socials
- Summer and Winter company social events
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
demand generationaccount-based marketingmarketing analyticsperformance measurementmarketing strategypipeline creationconversion optimizationcustomer marketingproduct marketingcontent marketing
Soft Skills
leadershipcommunicationstorytellinginfluencementoringstrategic thinkingcollaborationownershiphumilityhigh standards