ERGOMED

Senior Vice President, Marketing

ERGOMED

full-time

Posted on:

Origin:  • 🇺🇸 United States • North Carolina

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Job Level

Senior

About the role

  • The Senior Vice President, Global Marketing is responsible for shaping and executing the company’s global marketing strategy to position us as a trusted leader in clinical research, pharmacovigilance, and life sciences solutions. Reporting directly to the CCO, this role oversees brand, communications, portfolio marketing, client engagement, and demand generation functions. The Senior Vice President of Global Marketing will work closely with the Senior Management team and Functional Heads, collaborating to cultivate strong, long-term relationships with the key decision-makers in life sciences organisations. The ability to incorporate scientific, operational, and technological rigor so as to differentiate Ergomed’s service solutions is crucial.
  • Key Responsibilities
  • Strategic Leadership
  • Develop and execute a global marketing and client engagement strategy that differentiates Ergomed Group in CRO and PV markets. Define key messaging pillars and narratives to effectively communicate the company's value proposition, competitive differentiation, and corporate story Track and report to senior leadership on key metrics and performance indicators such as attribution relative to vital sales pipeline Translate industry insights and client needs into strategies that increase market presence and pipeline quality. Monitor and track competitor marketing trend CRO/PV activities and support activities aiming to develop and retain clients Brand & Reputation Strengthen the company’s brand as a trusted, science-driven partner. Drive thought leadership through publications, conferences, and scientific forums. Ensure compliance with regulatory standards across all marketing activities. Build and maintain relationships with media outlets, industry influencers, and key stakeholders to secure positive coverage and thought leadership opportunities Portfolio, Client, & Demand Generation Marketing Build go-to-market strategies for services and solutions across clinical, safety, and pharmacovigilance. Establish key performance indicators (KPIs) to measure the effectiveness of marketing initiatives and campaigns Partner with business development to design campaigns that generate qualified opportunities and deepen client relationships. Oversee demand generation programs leveraging digital, content, and targeted outreach. Leadership & Team Development Lead a high-performing, globally distributed marketing team Set current and long-term goals for global marketing team, identify talent within, and oversee their performance Drive collaboration between Marketing and Internal Communication teams, BD and Operations. Build talent and promote a culture of accountability, innovation, and scientific credibility.

Requirements

  • A minimum of a bachelor’s degree (or equivalent experience) and a higher-level degree (Master or PhD, MBA) desirable / MBA preferred in Marketing, Communications or a related field
  • Considerable marketing leadership experience with strong negotiation and analytical skills, ideally from a CRO or PV Service Provider
  • Excellent communication skills and team management capabilities consistent with influencing and driving multiple stakeholders towards meeting goals.
  • Excellent organizational, planning and multitasking skills, as well as a predisposition to entrepreneurship, results and customer focus.
  • Strong and effective presentation skills; ability to convincingly present features and benefits of services
  • Travel according to the needs of the business and to travel extensively to company meetings as required