
GTM Business Process Architect – Manager
Equinix
full-time
Posted on:
Location Type: Hybrid
Location: Dallas • Texas • United States
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Salary
💰 $103,000 - $155,000 per year
About the role
- Partners with Sales, Commercial, and CRO leadership to identify and prioritize high-impact GTM process improvements aligned to revenue objectives
- Helps define and refine scalable operating models across core Lead-to-Cash process areas
- Develops lightweight business cases and ROI assessments to inform prioritization decisions
- Collaborates cross-functionally to translate strategic initiatives into clear process, policy, and system requirements
- Leads design and documentation of global process standards across key GTM domains (e.g., qualification, opportunity management, pricing, approvals, renewals)
- Defines roles, responsibilities, stage criteria, and handoffs across functions to eliminate ambiguity and friction
- Establishes governance structures and ensures consistent global adoption of standardized processes
- Drives continuous improvement by identifying breakdowns, root causes, and opportunities for simplification
- Partners with CRO and cross-functional teams (Sales, CS, Commercial, Finance, Legal, Technology) to execute prioritized initiatives
- Translates business needs into actionable requirements and collaborates with digital/technology teams through implementation
- Supports rollout of new processes and ensures alignment with enablement and communication plans
- Measures impact of changes using defined success metrics and drives iterative refinement
- Acts as a trusted advisor to Sales and CRO leaders on GTM process effectiveness and scalability
- Works closely with CRO and Technology teams to ensure process, policy, and system alignment
- Considers up- and downstream impacts of process changes across the full customer lifecycle
Requirements
- Bachelor's degree required
- 7 + years of experience in GTM transformation, Sales Operations, Commercial Operations, Revenue Operations, Customer Operations, or similar
- Demonstrated experience designing and operationalizing process improvements across key GTM functions
- Experience supporting or leading cross-functional transformation initiatives
Benefits
- Insurance: You may enroll in health, life, disability and voluntary plans designed for you and your eligible family members.
- Retirement: You and Equinix may contribute to a retirement plan to help you plan for your financial future.
- Paid Time Off (PTO) and Paid Holidays: You will receive an accrued amount of PTO each pay period along with various paid holidays for you to rest and recharge.
- Employee Assistance Program: An Employee Assistance program is available to all employees.
- Canada Core Benefits: Healthcare coverage designed to complement the provincial healthcare system, along with life, disability and optional benefit plans that are designed for you and your eligible family members.
- Retirement: You may also enroll in Equinix-sponsored retirement or savings plans: Defined Contribution Pension Plan (DCPP), Group Retirement Savings Plan (RRSP) and Tax-Free Savings Plan (TSFA).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
GTM process improvementsLead-to-Cash processbusiness case developmentROI assessmentsprocess designdocumentationgovernance structuressuccess metricscross-functional transformationprocess operationalization
Soft Skills
collaborationcommunicationleadershipproblem-solvingstrategic thinkingadvisory skillsorganizational skillscontinuous improvementanalytical skillsrelationship management
Certifications
Bachelor's degree