enrollmentFUEL

Marketing

• Oversee assigned projects to generate effective student recruitment campaigns and strategies; ensure campaign promises are being met while delighting the client-partner
• Work directly with the client-partner and Sales to determine needs within parameters outlined in the campaign contract
• Develop campaign precepts, define deliverables, and set and oversee benchmarks and schedule for campaign development; ensure campaign elements and reports are launched on schedule
• Coordinate campaign development and execution through the Basecamp system (to include message board, to-dos, and calendar)
• Gather assets needed from the client-partner for campaign development and make them available to the project execution team in an organized fashion
• Conduct high-level creative review and provide strategic direction for campaign elements
• Monitor reports and keep the client-partner engaged with regular communication and interpretation to maximize campaign success and further the relationship
• Demonstrate a thorough understanding of enrollmentFUEL's products and articulate how they address client-partner needs and pain points at a strategic level

Account Specialist – Higher Education Enrollment