
Influencers Lead
Endure Capital
full-time
Posted on:
Location Type: Hybrid
Location: London • United Kingdom
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Job Level
About the role
- Define the 12-month roadmap for Influencer marketing, transitioning the function from a "channel" to a core "growth engine" that fuels our paid social mix.
- Own the seven-figure influencer P&L. You are the North Star for ROI, CAC, and LTV within the creator space.
- Lead the end-to-end strategy for high-volume UGC, specifically optimized for paid social whitelisting (dark posting) to drive immediate conversion.
- Architect and negotiate complex, long-term commercial relationships with "Macro" talent (1M+ followers), managing legal contracting and agent relations at the highest level.
- Design aggressive, performance-based incentive structures including hybrid CPA, revenue share, and equity-based models.
- Partner with Growth and Creative leads to ensure creator assets are the primary fuel for the Meta/TikTok/YouTube auction.
- Build a rigorous testing framework to iterate on hooks, CTAs, and creative angles, moving beyond "vanity metrics" to true incrementality and blended CAC analysis.
- Direct and hold accountable external agencies to ensure a flawless, compliant pipeline of creator content at pace.
Requirements
- Extensive experience in Influencer/Growth Marketing within a high-growth D2C scale-up, with a track record of scaling a channel to significant monthly spend.
- Expert-level negotiation skills with Tier 1 talent agents and a deep understanding of contract law and usage rights.
- You are comfortable with data-heavy environments. You understand attribution modelling, whitelisting, and how influencer content interacts with the Meta/TikTok algorithm.
- You know exactly why a 3-second hook works (or doesn't) and can brief creators to produce high-performing, compliant assets for regulated health products.
- Experience managing six or seven-figure monthly budgets and the ability to build the internal processes needed to sustain that volume.
- The ability to distinguish when to play for brand equity and when to push for aggressive, discount-led acquisition.
Benefits
- Share options.
- 25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan).
- Health insurance with Vitality.
- Electric car salary sacrifice scheme with Octopus.
- Enhanced maternity and parental leave.
- Nursery benefit provided by YellowNest.
- Employee assistance programme (access to therapy, financial planning and discounts).
- Generous pension (includes both employee and employer contributions).
- Flexible working options, including a dog-friendly office in Farringdon.
- Personal training and development budget via Learnerbly.
- Wellhub membership, giving you access to over 2,000 locations in the UK.
- Cycle to work scheme.
- Season ticket loan.
- Discount on Numan products for your friends and family.
- Paid volunteering days.
- An additional 2 weeks off once you reach your 5th anniversary with Numan.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
influencer marketinggrowth marketingP&L managementUGC optimizationcontract negotiationattribution modelingdata analysisperformance-based incentivesbudget managementcompliance management
Soft Skills
negotiation skillsstrategic thinkingleadershipcollaborationaccountabilitycommunicationcreativityanalytical thinkingproblem-solvingadaptability