Encircle

Account Manager

• Oversee all assigned contract renewals to ensure timely and accurate execution
• Own contract processes, including renewal management, quote creation, salesforce opportunity records, forecasting outcomes and tracking progress of signature
• Identify opportunities to expand Encircle’s footprint as part of the renewal process
• Identify opportunities to sell new products to our current customers
• Leverage platform data to run campaigns to create new product pipeline or expansion revenue
• Work with the CSM team to identify at-risk accounts and put together a strategy to secure the renewal, as needed
• Establish and maintain effective, cooperative working relationships with customers, both via phone and email
• Develop a thorough understanding of our products to deliver demonstrations of the Encircle platform to existing customers
• Partner with Revenue and GTM leadership on uncovering value, trends and opportunities

Marketing

• Develop and execute marketing program strategies aligned with Encircle’s business objectives, with a focus on account-based marketing (ABM) and partner-led growth.
• Identify high-value target accounts and segments, and design tailored programs to engage and convert them.
• Define program goals, KPIs, and measurement frameworks to track success and continuously optimize performance.
• Lead the end-to-end execution of marketing programs, including partner campaigns, ABM initiatives, webinars, digital campaigns, and targeted outreach.
• Collaborate with Sales to align on account priorities, messaging, and follow-up strategies.
• Work with internal teams (Content, Design, Product Marketing) to develop compelling assets and coordinated campaigns.
• Manage program timelines, budgets, and resources to ensure efficient and effective delivery.
• Build and manage strategic marketing initiatives with key partners to drive mutual growth and co-marketing success.
• Track and report on program performance, providing insights into pipeline contribution, engagement, and ROI.
• Stay informed on emerging trends in B2B marketing, particularly in account-based marketing and partner ecosystems.

Account Manager

Senior Marketing Programs Manager