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Senior Campaign Manager

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full-time

Posted on:

Location Type: Remote

Location: United Kingdom

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Salary

💰 £68,320 - £93,940 per year

Job Level

About the role

  • Campaign Strategy and Design: Act as a strategic yet hands-on manager responsible for designing the overarching approach for campaigns tied to strategic objectives. Define objectives, target audiences, messaging, and channels, then bring campaigns to life through execution.
  • End-to-End Execution: Define high-value audience segments based on Ideal Customer Profile (ICP) data. Conceptualize, build, launch, and measure integrated marketing campaigns tailored to these segments to move prospects from awareness to closed-won.
  • Content Strategy & Creation: Define long-form and short-form content needs to support campaign narratives. Write and evaluate content to ensure it maps effectively to the buyer's journey and is crafted specifically for direct response.
  • Creative Innovation: Utilize a "break-away mindset" to develop concepts that differentiate the brand from competitors, using unique messaging and tactics to disrupt standard industry tropes.
  • Data-Driven Optimization: Use analytics to drive strategy, utilizing CRM and marketing automation and intent data to identify audience segments and optimize campaign flows for maximum conversion.

Requirements

  • 6+ years of experience in demand generation or integrated campaign management.
  • Demonstrable history of meeting or exceeding pipeline and revenue quotas.
  • Experience managing multi-channel campaigns that successfully align Sales and Marketing teams.
  • Experience navigating Salesforce and Hubspot or Marketo.
  • Travel 20%
Benefits
  • Paid Time Off: Ample days off + 8 bank holidays
  • Wellness Benefit: Quarterly incentive dedicated to improving your health and well-being
  • Private Health Insurance: Health and life coverage for you and your family
  • Electric Vehicle Scheme: Drive green with our EV program
  • Lucrative Bonus Plan: Enjoy a rewarding bonus structure subject to company or individual performance
  • Equity Program: Benefit from our equity program with additional options tied to tenure and performance
  • Career Growth: Explore new opportunities with our internal mobility program
  • Training: Access a range of workshops and courses designed to boost your professional growth and take your career to new heights
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign strategycontent strategydata-driven optimizationaudience segmentationintegrated marketing campaignsdirect response contentanalytics
Soft Skills
strategic managementcreative innovationcollaborationcommunication