Employer Direct Healthcare

Senior Sales Development Representative

Employer Direct Healthcare

full-time

Posted on:

Location Type: Remote

Location: New York • United States

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Job Level

Senior

About the role

  • Drive top-of-funnel activity through outbound prospecting using calls, emails, social, video, and more to reach HR and benefits leaders at mid-size to large employers.
  • Craft hyper-personalized outreach that aligns with employer goals, challenges, and existing benefit strategies.
  • Qualify leads and set meetings for Account Executives by uncovering real business pain and identifying decision-makers.
  • Partner cross-functionally with marketing, sales, and strategy teams to refine messaging and outreach strategies.
  • Stay sharp on industry trends, the evolving benefits landscape, and how Lantern complements other vendors.
  • Keep your pipeline and activity meticulously updated in Salesforce.
  • Test, iterate, and share learnings because we believe the best SDRs are mini marketers and strategic thinkers.

Requirements

  • 2+ years of outbound sales or prospecting experience in a B2B environment
  • Proven ability to generate pipeline through outbound channels including cold email, phone, LinkedIn, video, and more
  • Comfortable using Salesforce, Outreach, LinkedIn Sales Navigator, and ZoomInfo
  • Strong written and verbal communication skills with the ability to craft clear and compelling messages that resonate with busy buyers
  • Data-driven mindset with a habit of tracking your own performance and iterating to improve
  • Organized and detail-oriented with strong follow-up and time management skills
  • Growth-oriented with a desire to learn, take feedback, and continuously level up
  • Experience prospecting into HR, Benefits, or People teams (Preferred)
  • Familiarity with healthcare, employee benefits, or HR tech (Preferred)
  • Prior experience collaborating with marketing or demand generation teams (Preferred)
  • Exposure to account-based selling or working from a defined target account list (Preferred)
  • Interest in healthcare innovation and improving employee wellbeing (Preferred)
  • Experience using AI tools to drive productivity and insights (Preferred)
Benefits
  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Short & Long Term Disability
  • Life Insurance
  • 401k with company match
  • Paid Time Off
  • Paid Parental Leave
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
outbound salesprospectingpipeline generationcold emailphone outreachLinkedInvideo outreachdata trackingaccount-based sellingAI tools
Soft Skills
strong written communicationstrong verbal communicationorganizational skillsdetail-orientedtime managementgrowth-orientedability to take feedbackstrategic thinkingfollow-up skillsiterative mindset