EmoryDay, LLC

Digital Marketing

• Responsible for marketing initiatives, results, and client communication
• Coordinate and work with a small team of professionals to deliver marketing services
• Meet with clients regularly to improve and manage all aspects of their Internet marketing
• Develop comprehensive online marketing strategies for clients
• Review, write and optimize website content for search engine visibility and user experience
• Implement social media to promote brand recognition and drive traffic to websites
• Track and monitor site traffic and optimize campaigns based on performance

Digital Marketing Account Manager

• Responsible for the marketing initiatives, results, and client communication
• Coordinate and work with a small team of professionals to deliver services and create results for clients
• Meet with clients regularly to progressively improve and manage all aspects of their Internet marketing
• Manage lead generation, website design, paid search engine marketing, paid social media advertising, content development, and email marketing
• Create and maintain agendas and follow-up reports for client meetings
• Provide project management of marketing initiatives for the client
• Create and maintain timelines and schedules of projects
• Manage client communications over the phone and email
• Develop comprehensive online marketing strategies for clients
• Review, write and optimize website content for search engine visibility and user experience
• Coordinate and develop regular e-newsletter creation and distribution for clients
• Implement a variety of forms of social media to promote brand recognition and drive traffic
• Track and monitor site traffic and optimize campaigns based on best-performing strategies
• Manage an internal team of specialists: content writers, designers/developers, and advertising specialists