Embrace

Head of Product Marketing

Embrace

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $160,000 - $180,000 per year

Job Level

Lead

About the role

  • Own product marketing for our Web and Mobile RUM products, from positioning through launch and ongoing adoption
  • Build and evolve go-to-market strategies for new products, features, and integrations in partnership with Product and Engineering
  • Lead end-to-end product launches, including messaging, enablement, campaigns, and post-launch performance tracking
  • Create sales enablement assets that help reps win, including pitch decks, battlecards, demos, competitive talk tracks, and pricing narratives
  • Partner closely with EPD to translate technical capabilities into clear customer value and market differentiation
  • Stay ahead of the competitive landscape across observability, RUM, performance monitoring, and adjacent platforms
  • Develop customer-facing narratives through case studies, proof points, and customer marketing programs that support expansion and retention
  • Be the voice of the customer by running market research, customer interviews, win-loss analysis, and persona development
  • Craft clear, benefits-driven messaging that is technically credible and resonates with both technical and business buyers

Requirements

  • 5–7 years of product marketing experience in SaaS, preferably within observability, developer tooling, or infrastructure platforms
  • Excellent communication skills and comfortability writing and speaking with people to help them solve their issues
  • Proven track record of building sales enablement that materially improves deal outcomes
  • Strong competitive instincts and experience positioning against well-known vendors
  • Ability to balance strategy and execution in a fast-paced, evolving environment
  • Data-informed decision maker who uses customer and pipeline insights to guide priorities
  • High ownership, low ego, and a genuine interest in helping teammates and customers succeed
  • Willingness to travel for both customer-facing activities (technical workshops, integration support, relationship building) and quarterly internal team collaboration gatherings
Benefits
  • Equity
  • Other benefits as detailed on our careers page
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketinggo-to-market strategiessales enablementmarket researchcompetitive analysiscustomer marketing programsperformance trackingmessagingdata-informed decision makingpersona development
Soft Skills
communication skillsstrategic thinkingexecutioncompetitive instinctsownershipteam collaborationcustomer focusproblem-solvingadaptabilityinterpersonal skills