Elmwood Brand Consultancy

Art Director

• Lead, inspire and develop a team of Designers, setting clear expectations and providing regular coaching and development support throughout the year.
• Take an active role in recruitment, identifying the best creative talent to grow and strengthen the studio.
• Foster a collaborative, inclusive studio culture where creativity thrives, and team members feel engaged, challenged and celebrated.
• Guide the creative vision across your brands, acting as custodian of creative excellence, ensuring all output aligns with strategic business objectives and reflects our highest ambitions.
• Translate complex creative strategies into clear, compelling narratives, leveraging expert craft and storytelling to inspire teams, clients and audiences.
• Collaborate closely with Client Services and Strategy as a unified triumvirate, defining the creative vision and ensuring a cohesive brand experience grounded in clear intent.
• Drive innovation within the creative team, fostering new ideas, methodologies and design approaches, and pushing boundaries through experimentation with new techniques and media.
• Leverage deep expertise in consumer and market insights to shape the creative direction of each brand’s overarching vision, ensuring alignment with industry shifts and future brand objectives.
• Set the vision that balances creative ambition with operational excellence, strategically allocating resources to deliver innovative, high-impact solutions that drive key business objectives.
• Embody Elmwood’s brand and value, leading by example to nurture a dynamic studio culture and elevate the agency’s reputation within the global design community.
• Spearhead impactful case studies, lead major award submissions, and represent Elmwood in industry forums, amplifying the agency’s voice through thought leadership and a strategic social media presence.

Creative Director

Affiliate Manager

• Take an active role in new business, creating inspirational pitches that win new clients and identify new growth opportunities within existing relationships.
• Drive strategic vision across client portfolios, connecting brand strategy to business growth
• Have a wealth of experience in creative strategy and a passion for upskilling members of the strategy team
• Deliver the highest quality strategic content across insight and opportunity mapping; to brand and portfolio strategy and creative strategy.
• Partner with our clients at C-suite level to shape agendas and develop innovative strategic approaches to complex business problems.
• Identify opportunities clients haven't yet recognized, becoming an indispensable strategic partner at the most senior level
• Be the go-to expert on client audiences, categories, objectives, priorities - working with the team to transform insight into ideas with intent.
• Craft compelling stories that make the link between business and brand strategy and show how design can help to deliver this
• Present with gravitas and conviction at all levels, bringing strategic narratives to life
• Lead workshops and collaborative sessions that inspire teams, generate ideas and help clients to think differently
• Lead the creation of new platforms or processes that create opportunity and elevate our strategic output
• Ensure that every strategy workstream is set up to achieve our creative and commercial ambitions
• Elevate the strategic thinking of the entire team, mentoring directors and strategists to deliver more impactful work
• Own a strategic expertise that becomes a signature capability for Elmwood
• Bring a T-shaped attitude balancing left brain organization with right brain creativity

Strategy Partner

• You proactively support the Creative Director in the delivery of award-winning, strategic creative work.
• You help manage the creative output on projects looking beyond the client brief.
• You’re a multi-tasker and can juggle multiple projects.
• You’re competent in your craft, and aware of wider design trends.
• You actively and eagerly champion day-to-day client needs and manage a team of designers.
• You are enthusiastic, ego-free and collaborative teammate.
• You encourage learning and teamwork amongst the creative team and drive ambition for creative excellence.
• You are great with and in front of clients, as a consultative partner.
• You are confident in front of clients, as a seasoned storyteller.

Design Director

Designer

• As a Senior Designer, you will drive the creative delivery of projects, mentoring junior team members to help them reach their full potential. You will own projects from concept to execution, maintaining direct client relationships while ensuring both creative excellence and commercial success. With guidance from the Design Director, you will manage the creative and financial delivery of projects, ensuring they meet strategic goals and exceed expectations.
• **Creative & Strategic Standards**
• · You exhibit mastery over the core tenants of your craft; design systems, typography, art direction and graphic design. You are constantly curious and eager to advance your skills and that of the team
• · You have a strong portfolio showcasing distinctive, high-quality work with clear strategic intent
• · With input from the Design Director and Creative Director, you take the lead—demonstrating exceptional creativity, intellect, and strategic thinking. You approach problem-solving with confidence, effectiveness, and a keen eye for detail
• · You have a great understanding of the client’s strategic needs and the objectives set by the Client Services & Strategy team. Beyond the brief, you proactively identify key strategic design insights that sharpen your creative approach
• · You think in terms of the “big idea,” while ensuring exceptional execution. With a strong grasp of brand identity within a broader brand world, you conceptualise and deliver innovative design thinking for both global and local clients
• · Curious and forward-thinking, you seek out new ways to evolve brands—staying ahead of trends, insights, and emerging engagement strategies. You understand how brands connect ** with consumers across the full brand experience and translate that understanding into groundbreaking work
• · As a confident and articulate communicator, you represent Elmwood and its creative excellence. You are able to clearly express complex ideas and boil down your design decisions to easily understandable and compelling language
• ** Client & Team Relationships**
• · You are able to establish and nurture strong relationships with key stakeholders, including clients, suppliers, and industry networks, to drive collaboration and long-term success
• · You are always staying abreast of current trends and are working to build a trusted network of expert creatives—illustrators, photographers, printers, and more —to elevate project outcomes with the right talent and inspire the team with new ideas and approaches
• · You demonstrate confidence in negotiation and communication, effectively engaging with both peers and clients to align expectations and achieve the best results
• · Can deliver compelling presentations, articulating conceptual ideas with clarity and impact to inspire both internal teams and clients
• · You excel in both collaborative team settings, fully understanding your roles and responsibilities, ** while also working independently with the guidance of the Design Director
• · You are involved in mentoring junior team members and play a key role in next generation of talent, partnering with colleges to shape the future of talent within the agency
• · Collaboration with other departments, such as strategy and client services, is a priority for you, ensuring that creative strategies align with and actively support our broader business goals
• **Skills & Behaviours**
• · You inspire clients by driving conversations and identifying new opportunities that push the boundaries of both the work and brands, ultimately fostering organic growth
• · You able to take initiative and approach every project with a curious, creative mindset, demonstrating the ability to deliver high-quality results that meet client needs and expectations
• · You provide strong strategic thinking in brand identity creation, development, and evolution
• · Exceptional creative and craft skills, demonstrated across a diverse range of projects and brands
• · Strong verbal and written communication skills, with the ability to articulate complex ideas clearly ** and persuasively
• · Confident and engaging presentation style, capable of inspiring both internal teams and clients
• · Deep understanding of print and production techniques, enabling informed decision-making ** and guidance for others
• **Experience**
• · Your body of work to date includes exceptional thinking and you have a clear understanding of what it means to succeed with brands across a global footprint
• · You bring a wealth of experience and a strong grasp of how to flex design assets appropriately within a broader brand ecosystem
• · You have a deep knowledge of print, production, Ai and digital motion, understanding how these elements serve as guardrails for delivering creative output
• · You stay informed about new trends and innovations in the creative world, constantly seeking ways to incorporate these insights into your design thinking
• · You are a strong communicator and have demonstrated an ability to take ownership of projects, delegating tasks and giving good feedback
• · You are committed to continual learning, always enhancing your understanding of our systems, processes, and insights
• **Commercial Effectiveness **
• · You have a clear understanding of both the brief and the budget, working closely with the Design ** Director to ensure the project is delivered on target
• · You are adept at self-managing your time, ensuring that work is completed on schedule and with creative excellence
• · You have the ability to innovate and adapt creative methods to effectively tackle challenges and seize opportunities, always staying ahead of industry trends and meeting client needs
• **Profile**
• · You have an inherent understanding of Elmwood’s values and personality traits, consistently putting them into practice everyday
• · You provide active support to the Marketing team, helping to drive effectiveness and ** contribute to creative award entries
• · Expand your wider knowledge of design through attendance at seminars and exhibitions as part ** of your inspiration days
• · You take a proactive role in Elmwood’s social media presence, offering guidance on content creation to ensure that both the work and the culture are showcased in the best possible light, reinforcing the brand’s identity and values
• · You also maintain strong relationships with your university, engaging in degree shows, talks, and portfolio days to foster connections and share knowledge with emerging talent

Senior Designer

Account Executive

• **Key Responsibilities**
• **Strategic Leadership**
• - Shape the trade communications strategy across distributors, workshops, retailers, fleets, and OEM partners.
• - Convert product and brand strategies into clear, compelling trade narratives and toolkits.
• - Demonstrate agility and independent judgement when advising clients on communication choices that strengthen commercial outcomes.
• **Content & Materials Development**
• - Oversee development of sell-in decks, product guides, POSM, mechanic toolkits, retail comms, and distributor enablement materials.
• - Ensure information is technically accurate, market-relevant, and simple for trade partners to use.
• - Drive efficiency in workflows, ensuring briefs, creative direction, and production move swiftly and with quality.
• **Trade Activations & Events**
• - Design and deliver trade activations such as mechanic engagement programs, partner summits, loyalty campaigns, and motorsport-linked experiences.
• - Ensure operational excellence: planning, budgeting, logistics, and on-ground execution.
• - Work with channel sales teams to integrate activations seamlessly into commercial plans.
• **Client Relationship Management**
• - Build strong, trusted relationships through clarity, responsiveness, and reliability.
• - Position the team as solution partners — not just a servicing function — by anticipating issues and offering practical, commercial answers.
• - Act as the senior escalation point, maintaining stakeholder alignment across brand, technical, sales, retail, and partner teams.
• **Performance & Operations**
• - Track KPIs for communications and activation effectiveness; turn insights into actionable improvements.
• - Drive disciplined financial management: forecasting, budget stewardship, and profitability.
• - Maintain operational control across timelines, approvals, compliance, and asset quality.

Account Director, Trade Communications – Activations, Oil & Gas

Creative Strategist

• Unlocking insights and tensions that map into creative/brand opportunity spaces
• Develop brand and portfolio architecture blueprints that create clarity across complex product ecosystems and sub-brand relationships
• Demonstrate fluency in asset thinking and its strategic foundation; identifying, rationalising and informing the role of current and potential distinctive brand assets.
• Apply need-scope and demand space understanding to inform strategic positioning and brand territory development
• Own strategic direction for complex brand projects independently with minimal oversight
• Write compelling brand strategies, design territories, and creative principles that inspire exceptional design outcomes
• Unpack the brief, play back key client’s intent and distilling relevant insights into actionable implications in a clear strategic framework
• Conduct advanced visual semiotic and design language analysis, decoding how design communicates at conscious and subconscious levels
• Craft strategic narratives that flow seamlessly from strategy into design execution, creating coherent storytelling across all touchpoints
• Stay ahead of emerging trends and translate them into actionable messaging and semiotic codes across the entire brand world—from packaging to content
• Demonstrate deep cultural fluency across India, Southeast Asia, Middle East, Korea/Japan, and Australia/New Zealand, translating regional nuances, consumer behaviours, and cultural codes into actionable design implications
• Source, analyse, and synthesize consumer and cultural insights that ground strategic work in evidence
• Develop and deliver visually compelling, exceptionally well-designed presentation decks and creative briefs that bring strategy to life through appropriate visuals, mood boards, and design references
• Lead strategic presentations to senior stakeholders with confidence, authority, and compelling storytelling
• Provide sharp written and verbal articulation that elevates and defends creative work
• Serve as trusted strategic advisor to key accounts, identifying growth opportunities
• Participate actively in new business pitches, contributing winning strategic narratives
• Apply strong aesthetic sensibility and design judgment to ensure strategic work inspires visually compelling and culturally resonant creative outcomes
• Collaborate closely with Executive Creative Director and Associate Creative Directors to strengthen design insights
• Work seamlessly with client services to translate business objectives into strategic opportunities
• Manage project scoping, budgets, and timelines efficiently and profitably
• Work independently across multiple projects simultaneously with strong commercial awareness
• Balance creative ambition with commercial reality, ensuring strategies drive both excellence and business success