
Business Development Leader – Strategic Marketing
DuPont
full-time
Posted on:
Location Type: Hybrid
Location: Wilmington • Virginia • United States
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Job Level
About the role
- Drive growth through new market entry, portfolio optimization and development, and strategic marketing initiatives.
- Develop and execute strategies for new market entry and business model creation.
- Identify emerging trends and customer needs to shape product and marketing vision in new spaces.
- Lead development of marketing plans aligned with business objectives.
- Drive portfolio and resource optimization to maximize ROI.
- Partner with Technology, Sales and Product Management to deliver integrated solutions.
- Build and lead multi-functional teams for strategic projects.
- Conduct market intelligence, data mining, and competitive analysis.
- Develop strong value chain network and engagement for feedback and co-creation.
- Build business cases, perform financial analysis, and ensure alignment with business segment KPIs and growth targets.
Requirements
- Bachelor's degree
- 10+ years proven experience in business development and strategic marketing roles
- Strong strategic mindset and ability to translate insights into actionable plans
- Excellent leadership and influencing skills across diverse teams
- Solid financial acumen and business case development experience
- Exceptional communication and presentation skills
- Works in an agile and adaptable manner
- Experience in global market development and multi-regional strategies (preferred)
Benefits
- Competitive compensation and benefits package
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
business developmentstrategic marketingmarket intelligencedata miningcompetitive analysisfinancial analysisbusiness case developmentportfolio optimizationROI maximizationagile methodology
Soft skills
strategic mindsetleadershipinfluencing skillscommunication skillspresentation skillsadaptabilityteam buildingcollaborationcustomer needs identificationinsight translation
Certifications
Bachelor's degree