DTN

Senior Product Marketing Manager – Weather

DTN

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $90,000 - $120,000 per year

Job Level

Senior

About the role

  • Develop and maintain differentiated messaging frameworks for DTN’s weather products and platform capabilities in select verticals.
  • Craft persona- and vertical-specific value propositions that resonate across industries and define the evolution of the ICP’s.
  • Ensure messaging aligns with DTN’s broader narrative around operational decisioning and risk mitigation.
  • Build go-to-market planning for new product launches, feature enhancements, and platform-level capabilities in the Weather portfolio and verticals.
  • Collaborate with Product, Sales, and Marketing to drive awareness, adoption, and engagement on new products and solutions.
  • Outline launch and GTM plans for new products that include sales enablement, content assets, and launch theme readiness.
  • Incorporate the voice of the customer into launch planning and display curiosity for sharing awareness of our weather solutions and products.
  • Create tools, collateral, and messaging that enable Sales and Customer Success to position DTN effectively in competitive deals.
  • Develop sales pitch decks, battlecards, and one-pagers tailored to vertical-specific use cases.
  • Conduct market and competitive research to inform messaging, sales enablement, and product strategy.

Requirements

  • 5-8+ years of experience in product marketing roles within B2B SaaS companies focused primarily selling to enterprise customers.
  • Experience in multi-vertical environments where messaging and strategy must flex across industries and personas.
  • Strong storytelling, communication, and cross-functional collaboration skills.
  • Experience partnering with Sales and Product on launch, positioning, and field enablement activities.
  • Demonstrated success supporting platform-oriented products with modular capabilities and industry-specific use cases.
  • Curiosity and/or hands-on experience using AI tools in a marketing or product context—e.g., for content creation, data analysis, research, or personalization—is a strong plus.
  • Familiarity with weather, risk, or operational intelligence technologies is helpful but not required.
  • Bachelor’s degree in marketing, business, environmental sciences, or a related field; advanced degrees or certifications a plus.
Benefits
  • Competitive Salary
  • Unlimited PTO
  • Flexible working hours
  • Remote work model
  • Competitive Medical, Dental, and Vision Insurance Plans
  • 6% 401K matching
  • Unlimited access to 13k+ courses via a learning platform to support employee career advancement
  • Employee Assistance Program (EAP)

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product marketinggo-to-market planningsales enablementmarket researchcompetitive analysisstorytellingcontent creationdata analysisproduct strategymodular capabilities
Soft skills
communicationcross-functional collaborationcuriosityadaptabilitycustomer focusstrategic thinkingcreativityproblem-solvingteamworkpresentation skills
Certifications
Bachelor’s degree in marketingBachelor’s degree in businessBachelor’s degree in environmental sciencesadvanced degreesmarketing certifications