
Digital Analyst
Driven Technologies
full-time
Posted on:
Location Type: Remote
Location: Costa Rica
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About the role
- Analyze and manage tools incorporated into digital advertising platforms
- Diagnose proprietary platforms and evaluate integration tools for desired activities
- Perform diagnostic reports
- Recommend tools for digital marketing platform integration
- Carry out maintenance activities on platforms
- Create standard and custom events within sites and apps using GTM
- Propose measurement strategy improvements
- Review integrated tools activity periodically
- Validate and incorporate new tools as needed
- Generate management reports on integrated tools
Requirements
- Minimum 3 years in positions managing, configuring, and using monitoring, traceability, and data analysis tools
- Google Analytics (Universal / 4) - Management and monitoring of digital campaigns
- Google Tag Manager - Management and creation of events
- Installation of tracking codes and configuration of conversion events
- Basic knowledge of HTML – JavaScript
- Basic understanding of web tagging
- Intermediate English B2
Benefits
- Strong partnership with established clients
- Competitive salary structures
- 100% work-from-home incentives
- Access to technical training
- Soft skills development
- Technical certifications
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisdigital marketingGoogle AnalyticsGoogle Tag ManagerHTMLJavaScripttracking codesconversion eventsdiagnostic reportsmeasurement strategy
Soft Skills
analytical skillsproblem-solvingcommunicationorganizational skillsattention to detail