Drink & Paint

Head of Marketing

Drink & Paint

full-time

Posted on:

Location Type: Remote

Location: Germany

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Job Level

Lead

About the role

  • As Head of Marketing & Performance Marketing, you take responsibility for our entire marketing strategy.
  • You lead the team, develop clear structures and processes, and ensure that good ideas translate into measurable results.
  • You are responsible for the entire marketing area, from performance to content to community.
  • You develop strategies, set priorities, and maintain a clear, consistent strategic direction.
  • You bring solid experience in paid social—especially on Meta.
  • You lead the existing team and help us continue to build it out.
  • With a clear focus on brand & storytelling, you consider our brand holistically—from the first touchpoint to long-term brand loyalty.
  • You love numbers and dashboards, test hypotheses, optimize funnels, and derive actions that truly work.

Requirements

  • At least 5 years of professional experience in marketing, ideally in a startup or an agency
  • Solid performance marketing expertise—operationally strong on Meta in particular
  • Team lead experience: you have previously led and developed a marketing team
  • Brand understanding: you love strong brands, good design, clear messaging—and know how to bring all of this together consistently.
  • Analytical thinking, confident handling of KPIs, tools, and budget management
  • You bring the drive to tackle challenges, think solution-oriented, and are eager to take on responsibility.
Benefits
  • Startup culture – we are a fast-growing, dynamic startup where your sense of responsibility is valued
  • You work closely with the founders, contribute new ideas, and help shape the brand's strategic direction.
  • Fast decision-making processes & open communication
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingpaid socialMetaanalytical thinkingKPI managementbudget managementmarketing strategycontent marketingcommunity managementfunnel optimization
Soft Skills
team leadershipstrategic thinkingsolution-orienteddrivecommunicationbrand understandingcreativityorganizational skillscollaborationadaptability